Monthly Archives: April 2017

Prophet implements NetSuite OneWorld to accelerate global growth

og image Prophet implements NetSuite OneWorld to accelerate global growth

Global Consultancy Streamlines Operations, Gains Agility and Scalability with NetSuite’s Unified ERP and PSA

SUITEWORLD 2017, LAS VEGAS, Nev.—April 27, 2017—Oracle NetSuite Global Business Unit (GBU), the industry’s leading provider of cloud financials / ERP, HR and omnichannel commerce software suites, today announced that Prophet, a leading global consulting firm, has implemented NetSuite OneWorld for ERP and Professional Services Automation (PSA). Since going live on NetSuite OneWorld in October 2016, Prophet has gained a unified view of financial, resource management and project management processes that have streamlined operations across nine global offices operating in the U.S., U.K., Germany, Switzerland and Hong Kong, creating efficiencies across the entire organization.

San Francisco, Calif.-based Prophet brings together thought leaders and top talent from across the globe to grow better brands and businesses. As demand for Prophet’s consulting services skyrocketed, the combination of legacy software from acquisitions and manual processes used to manage the business was anything but seamless, which hindered efficiency gains and scalability for growth. Hundreds of internal employees and consultants based around the globe submitted time and expenses in different currencies and disparate systems. Project management was conducted manually through its intranet, and a decades-old Sage system was used to manage financial processes and required manual intervention to do everything from basic reporting to month-end close.

Prophet needed a flexible infrastructure that could scale to accommodate its rapid growth.

After a comprehensive evaluation of solutions that promised streamlined management of ERP and PSA processes, Prophet selected NetSuite OneWorld for its robust international functionality and scalability, coupled with automated, integrated resource and project management capabilities.

“Resource management is a key driver and strategic advantage for our business,” said Jeani Vance, CIO of Prophet. “Other large-scale competitors couldn’t meet all of our needs the way that NetSuite can.”

NetSuite OneWorld supports 190 currencies, 20 languages, automated tax calculation and reporting in more than 100 countries; customer transactions in more than 200 countries; and enables businesses to streamline their mission-critical business processes.

In just six months since go-live, Prophet has realized efficiencies with the following features and benefits including:

Streamlined financial consolidation and month-end close. NetSuite OneWorld’s robust financial consolidation engine and multi-currency support eases month-end close across five different offices in the United States, as well as offices in London, Berlin, Zürich and Hong Kong. This includes support for transactions in the U.S. dollar, British Pound, Swiss Franc and Hong Kong dollar. NetSuite OneWorld not only provides Prophet control over month-end close, it has expedited the process by upwards of a week.

Increased spend control. With integrated, automated expense and time reporting, expenses hit budget owners in real-time, ensuring streamlined approval and payment processes, and protection against freelance overspend and budgeting overages at month-end.

Enhanced project management capabilities. Real-time reporting on key project metrics allows managers to see everything from progress to profitability that help streamline project management and empower leaders to make insight-driven decisions on resources used, client profitability and more.

International scalability facilitates growth. Robust multi-language and multi-currency functionality in NetSuite OneWorld allows Prophet to quickly provision software for international offices, and accelerate its global strategy.

A flexible and powerful development platform. NetSuite’s SuiteCloud Development Platform provides flexibility for Prophet to tailor the system and integrate with other third-party solutions to meet its unique business needs and industry-specific requirements. Prophet has plans to extend the NetSuite implementation to include advanced forecasting capabilities.

“Prophet’s value proposition is to help our clients find better ways to grow,” said Vance. “With NetSuite, we have a backend technology foundation that allows us to do just that.”

Jeani Vance is sharing Prophet’s story at SuiteWorld 2017, the number one cloud ERP event of the year, this year being held in Las Vegas from April 24-27. Watch her and all SuiteWorld 2017 keynotes live here.

About Prophet

Prophet is a consultancy that helps clients find better ways to grow by focusing on three important areas: creating relevant brand and customer experiences, driving accelerated growth strategies and leveraging digital as a transformative force in their business. We operate differently than other consultancies, blending insight, strategy and creativity with an optimistic yet pragmatic approach. We have partnered with some of the world’s most successful companies, including Electrolux, T-Mobile, UBS, Gatorade and GE. With nine global offices and more than 350 experts in marketing, innovation, digital and design, we are able to bring together the right people with the right experience to solve our clients’ business challenges. — Prophet.com

About Oracle NetSuite Global Business Unit
Oracle NetSuite Global Business Unit pioneered the Cloud Computing revolution in 1998, establishing the world’s first company dedicated to delivering business applications over the internet. Today, Oracle NetSuite Global Business Unit provides a suite of cloud-based financials / Enterprise Resource Planning (ERP), HR and omnichannel commerce software that runs the business of companies in more than 100 countries. For more information, please visit http://www.netsuite.com.

Follow Oracle NetSuite Global Business Unit’s Cloud blog, Facebook page and @NetSuite Twitter handle for real-time updates.

About Oracle
Oracle offers a comprehensive and fully integrated stack of cloud applications and platform services. For more information about Oracle (NYSE:ORCL), visit www.oracle.com.

Trademarks
Oracle and Java are registered trademarks of Oracle and/or its affiliates. Other names may be trademarks of their respective owners.

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Otters are Orsome

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About Krisgo

I’m a mom, that has worn many different hats in this life; from scout leader, camp craft teacher, parents group president, colorguard coach, member of the community band, stay-at-home-mom to full time worker, I’ve done it all– almost! I still love learning new things, especially creating and cooking. Most of all I love to laugh! Thanks for visiting – come back soon icon smile Otters are Orsome

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Digital Transformation – Mindset Differences

ThinkstockPhotos 511928166 Digital Transformation   Mindset Differences
  1. Analyzing Retail Through Digital Lenses
  2. Digital Thinking and Beyond!
  3. Measuring the Pace of Change in the Fourth Industrial Revolution
  4. How Digital Thinking Separates Retail Leaders from Laggards
  5. To Bot, or Not to Bot
  6. Oils, Bots, AI and Clogged Arteries
  7. Artificial Intelligence Out of Doors in the Kingdom of Robots
  8. How Digital Leaders are Different
  9. The Three Tsunamis of Digital Transformation – Be Prepared!
  10. Bots, AI and the Next 40 Months
  11. You Only Have 40 Months to Digitally Transform
  12. Digital Technologies and the Greater Good
  13. Video Report: 40 Months of Hyper-Digital Transformation
  14. Report: 40 Months of Hyper-Digital Transformation
  15. Virtual Moves to Real in with Sensors and Digital Transformation
  16. Technology Must Disappear in 2017
  17. Merging Humans with AI and Machine Learning Systems
  18. In Defense of the Human Experience in a Digital World
  19. Profits that Kill in the Age of Digital Transformation
  20. Competing in Future Time and Digital Transformation
  21. Digital Hope and Redemption in the Digital Age
  22. Digital Transformation and the Role of Faster
  23. Digital Transformation and the Law of Thermodynamics
  24. Jettison the Heavy Baggage and Digitally Transform
  25. Digital Transformation – The Dark Side
  26. Business is Not as Usual in Digital Transformation
  27. 15 Rules for Winning in Digital Transformation
  28. The End Goal of Digital Transformation
  29. Digital Transformation and the Ignorance Penalty
  30. Surviving the Three Ages of Digital Transformation
  31. The Advantages of an Advantage in Digital Transformation
  32. From Digital to Hyper-Transformation
  33. Believers, Non-Believers and Digital Transformation
  34. Forces Driving the Digital Transformation Era
  35. Digital Transformation Requires Agility and Energy Measurement
  36. A Doctrine for Digital Transformation is Required
  37. Digital Transformation and Its Role in Mobility and Competition
  38. Digital Transformation – A Revolution in Precision Through IoT, Analytics and Mobility
  39. Competing in Digital Transformation and Mobility
  40. Ambiguity and Digital Transformation
  41. Digital Transformation and Mobility – Macro-Forces and Timing
  42. Mobile and IoT Technologies are Inside the Curve of Human Time

************************************************************************

Kevin Benedict
Senior Analyst, Center for the Future of Work, Cognizant
View my profile on LinkedIn
Follow me on Twitter @krbenedict
Subscribe to Kevin’s YouTube Channel
Join the Linkedin Group Strategic Enterprise Mobility
Join the Google+ Community Mobile Enterprise Strategies


***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and digital transformation analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

New eBook Available! ITOA for Enterprises

We all know that data has become a critical asset. More and more organizations are tapping into Big Data analytics to make more informed business decisions. But beyond customer intel, there is an additional source of valuable information in the raw data generated by IT systems like servers, mainframes, and databases. Our new eBook covers the value of ITOA for enterprises.

blog banner ITOA eBook New eBook Available! ITOA for Enterprises

Unfortunately, ITOA, or IT operations analytics, can be difficult to achieve. Machine data is unstructured, sequential, and can be overwhelming in volume. Also, this data quickly loses value over time, which makes real-time data analytics vital for success.

Although there can be challenges in setting up IT operations analytics, overcoming these obstacles can be worthwhile for enterprises who can gain valuable insights and enjoy long-term cost savings.

Download our latest eBook to learn about the difficulties enterprises face when considering IT operations analytics and how Splunk + Syncsort Ironstream can help overcome those challenges.

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Marketing Firm Zeta Global Turns Heads With $140M Funding Round

Cloud marketing automation firm
Zeta Global on Thursday announced that it has raised US$ 140 million in its largest ever round of financing.

marketing cloud Marketing Firm Zeta Global Turns Heads With $140M Funding Round

Former Apple CEO John Sculley and David Steinberg cofounded the company in 2007.
GPI Capital led the Series F financing. Other investors include funds sponsored by Franklin Square Capital Partners and sub-advised by GSO Capital Partners, the credit division of Blackstone.

The new round of financing includes $ 115 million in equity and $ 25 million in debt. Zeta will use the funds to advance its growth plan through strategic acquisitions. It also plans to use some of the new funds to invest in new technologies, as well as for operations, and for sales and marketing efforts.

The financing round marks a “watershed moment” for Zeta Global, and the company is on track to reach all of its internal goals, said Steinberg, who is the company’s CEO.

“We are hitting every milestone in our evolution and will continue to capitalize on acquisitions that will enhance and extend our marketing cloud so that we can deliver even more to our blue chip client base,” he added.

GPI Capital Chief Investment Officer Bill Royan, who will join the Zeta Global board of directors after the deal closes, said he was “bullish on the shift towards data-driven digital marketing.”

Laying the Groundwork

Zeta Global, which last year changed its name from “Zeta Interactive,” recently has made some key additions to its management team. In March, it named Donald Steele, the former managing director of North American sales at Epsilon, as its first chief revenue officer. In January, it announced that Jarrod Yahes, former CFO of Jackson Hewitt Tax Service, would be its new CFO.

Zeta Global has expanded through a series of acquisitions to become competitive in the CRM space against incumbents like Salesforce, IBM, Oracle and others.

“The pace of innovation in cloud marketing is fast, and there is no clear winner in that space,” said Rebecca Wettemann, vice president of research at Nucleus Research.

“We saw a peak of acquisitions a few years ago, and it’s likely to happen again — particularly with broader platform players that can grab innovation from the niches,” she told CRM Buyer.

Zeta grew by 50 percent in 2016. As it reportedly generated $ 200 million in revenue in 2015, that would put its 2016 revenue at about $ 300 million.

Zeta last summer raised $ 45 million from business development companies managed by FS Investments and sub-advised by GSO Capital Partners, Cerebus PNC Senior Loan Fund and PNC Bank.

Around the same time, Zeta announced its $ 50 million deal to acquire Acxiom, which provides marketing automation software for enterprise firms.

IPO Potential

Zeta Global reportedly has been watching the markets closely with an initial public offering in mind.

The new round of funding and Zeta’s growing base of customers show there is “still plenty of demand for comprehensive, multichannel marketing solutions” from a variety of sources, said Jeffrey Kaplan, managing director of ThinkStrategies.

“The company’s rapidly growing installed base of brand-name customers clearly indicates that it is offering unique capabilities compared to Salesforce.com and other CRM providers,” he told CRM Buyer.

The new round of funding shows investor confidence in the company’s plans to make additional acquisitions or launch an IPO, Kaplan suggested.

“There are a lot of ‘big data’ vendors, but Zeta augments data sets with context and improves Data as a Service marketing,” said R ‘Ray’ Wang, principal analyst at Constellation Research.

“They will keep buying distressed companies,” he told CRM Buyer, “and integrating and aggregating data sets to improve marketing outreach.”
end enn Marketing Firm Zeta Global Turns Heads With $140M Funding Round


David Jones is a freelance writer based in Essex County, New Jersey. He has written for Reuters, Bloomberg, Crain’s New York Business and The New York Times.

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Big Data: Making It Big For E-Commerce Retailers

Banner blog Build or Buy Big Data: Making It Big For E Commerce Retailers

Long considered part of the BI tech jargon, Big Data has emerged as a core ingredient of a successful marketing strategy, revolutionizing almost every vertical industry, from healthcare to manufacturing, banking, finance, and more.

The technology has carved a niche in the e-commerce retail market as well. Today, it’s a part of big and small e-commerce sellers’ business processes, enabling them to achieve their goals more quickly and efficiently.

Big Data for e-commerce: a challenging journey

While there are immense benefits in adopting Big Data technology, there are also massive challenges. Let’s look at some of the hurdles that e-commerce retailers face on the path to adoption.

  • Volume: As implied by its name, Big Data integration involves the collection of huge volumes of relevant data from a variety of sources. E-commerce sellers get statistics related to customer behavior (based on searches and transactions), demographics, social media, and more. The challenge here is not only about gathering the data, but also analyzing and using it appropriately.
  • Velocity: Handling data as it comes at unprecedented speed is another key concern for e-commerce sellers. Rapid analysis and timely action are essential to tap its full benefits.
  • Variety: Big Data comes in diverse formats, from traditional structured numeric databases to unstructured text documents, videos, emails, and more. Retailers need to interpret it to make the right business decisions, allowing for possible data inconsistencies such as seasonal and peak loads (e.g., holiday sales trends).
  • Complexity: It can be difficult to link, match, correlate, and interpret data that comes from different sources.

Daunting as the journey may seem, there is light at the end of the tunnel. Retailers who overcome the challenges and use Big Data to their advantage can achieve phenomenal success.

Big Data, big potential: How can it enable e-commerce growth?

Technology forms the core of the e-commerce retail selling process. It is the foundation on which the business is built as buyers connect with sellers through online stores and mobile apps. Disruptive tech such as Big Data analytics, artificial intelligence, augmented reality, and virtual reality have become a part of the e-commerce scenario in recent years. Big Data in particular has emerged as a key ingredient in the recipe for e-commerce success.

Big Data can benefit online retail businesses in many ways; here are some of them.

1. Supports dynamic pricing

Pricing is one of the key parameters of e-commerce success, as customers tend to shop from the sites that offer the best prices. Sellers must price fairly owing to the stiff competition they face. The best approach is dynamic pricing, which is responsive to external factors such as consumer demand and competitors’ prices. Big Data analytics is a reliable tool that supports sellers with dynamic pricing.

2. Enables delivery of personalized customer experiences

The cutthroat competition in e-commerce makes customer satisfaction a major concern for sellers, and delivering a personalized shopping experience makes a big difference. Big Data analysis gives sellers insight on customer behavior and demographics and provides customers a personalized experience. For instance, customer data can be used to create buyer-specific e-mails for promotional campaigns.

3. Helps improve business performance

Integration of Big Data technology helps e-commerce sellers improve their business performance. It can track shoppers’ journeys in order to drive relevant content and purchases. Cross-device tracking, for instance, can be used to re-target buyers to decrease cart abandonment and improve conversion rates. The data can also provide sellers with a feedback tool to understand why customers aren’t completing transactions, then direct them to take steps to redress the issues, win over buyers, and build lasting relationships with them.

4. Facilitates smart inventory management

Analytics also improve inventory management for e-commerce businesses. Stocking the right levels of inventory is one of the biggest challenges for e-commerce sellers. Too much inventory results in storage expenses and risk of redundancy as the goods may never be sold. On the other hand, inadequate stock means that goods may not be available for customers and send them to competitors. Big Data predictive analysis comes to sellers’ rescue by helping them calculate optimal stock inventory levels, including predicting booms in demand during the festive season and holiday sales.

Conclusion

The benefits of Big Data analytics for online businesses make the technology a worthy investment, and tapping into the expertise of qualified professionals helps retailers get the most advantage from it. The journey seems to be a long one, particularly for small retailers who have to think twice before making such a massive investment. But, as this technology is surely going to reshape the e-commerce retail industry in future, failing to use Big Data may put retailers at a significant disadvantage compared to competitors.

For more insight on this topic, see 5 Steps to Your Customer’s Heart with Emotionally Aware Computing.

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Bankrate overhauls multiple on-premise systems with NetSuite OneWorld

og image Bankrate overhauls multiple on premise systems with NetSuite OneWorld

Replaces Sage ACCPAC and QuickBooks to Improve Controls, Financial Consolidation, and Recognition of Complex Revenue Models

SUITEWORLD 2017, LAS VEGAS, Nev.—April 27, 2017—Oracle NetSuite Global Business Unit (GBU), the industry’s leading provider of cloud financials / ERP, HR and omnichannel commerce software suites, today announced that Bankrate, Inc., a leading online publisher, aggregator and distributor of personal finance content, has replaced multiple on-premise financial systems including Sage ACCPAC, QuickBooks and numerous Excel spreadsheets with one single instance of NetSuite OneWorld in less than three months. Bankrate runs its mission-critical business processes on NetSuite OneWorld, including accounting, financials, fixed asset management, revenue recognition, multi-currency management and multi-subsidiary management for three subsidiaries—Bankrate.com, CreditCards.com and Caring.com. With NetSuite OneWorld, Bankrate now has a better understanding of its financial health and has been able to reduce monthly close times while accelerating growth without adding more headcount.

Founded in 1976 as a traditional print media company specializing in financial information, Bankrate has transformed over the past 40 years into a market leading digital publisher and online destination. When a new financial team took over, one of their top priorities was to replace the company’s outdated manual processes and inefficiencies with automated, robust financial controls. Bankrate also wanted to take the opportunity to standardize on a modern, flexible and scalable cloud platform. After considering multiple solutions, Bankrate selected NetSuite OneWorld for the agility, scalability and flexibility needed to fuel its business growth.

“NetSuite OneWorld has the flexibility to let us build financial controls over the way we do business, instead of trying to mold our processes to inflexible software,” said Eric Luehmann, Bankrate’s Senior Director of Financial Systems. “We’re not bound to the system or how a software vendor wants to do things—the system conforms to the way we want to run Bankrate.”

Bankrate is now a social media publisher as well as a traditional website operator. Tracking revenue and conversions through more complex relationships with advertisers and visitors is important to future success. The company has much greater drill-down insights from invoices and transactional reports than with its previous ERP system.

“NetSuite OneWorld gives us the velocity to make changes more quickly as the business landscape changes, without expensive professional services engagements,” Luehmann said.

NetSuite OneWorld supports 190 currencies, 20 languages, automated tax calculation and reporting in more than 100 countries, and transactions in more than 200 countries. NetSuite delivers the following features and benefits to Bankrate:

  • Real-time global financial consolidation. NetSuite OneWorld provides Bankrate with a scalable, low-maintenance way to enable financial consistency across its numerous media brands, sites, and destinations through a single financial system of record that provides real-time visibility into financial performance.
  • Data-driven decisions. With a unified platform, Bankrate has real-time access to a single source of data across its entire enterprise to make better informed decisions and capitalize on new and existing business opportunities.
  • Native cloud solution. Version lock, painful upgrades and maintaining on-premise systems are now a thing of the past.
  • Rapid implementation and time to value. Implementing the first stage of NetSuite OneWorld in less than three months helped Bankrate improve its financial control structures and future-proof its business rapidly.
  • Real-time business visibility and business intelligence. With NetSuite, Bankrate gains real-time insights into key business performance indicators for a unified view across its head office and subsidiaries with a single version of truth.
  • A flexible and agile platform. The NetSuite SuiteCloud Platform easily enables Bankrate to customize NetSuite to meet its business requirements and needs, and to integrate with other systems. As Bankrate continues the evolution that has already taken it from a media publisher focused on mortgages and deposits into the additional verticals of credit cards and senior living, NetSuite OneWorld’s flexibility is essential to staying current in a rapidly changing digital media landscape.
  • A scalable system. NetSuite’s scalable infrastructure enables Bankrate to easily expand to support growing business volumes across new website launches and acquisitions without incurring significant incremental expenses.

Bankrate CFO Steve Barnhart is sharing Bankrate’s story at SuiteWorld 2017, the number one cloud ERP event of the year, this year being held in Las Vegas from April 24-27. Watch him and all SuiteWorld 2017 keynotes live here.

About Oracle NetSuite Global Business Unit
Oracle NetSuite Global Business Unit pioneered the Cloud Computing revolution in 1998, establishing the world’s first company dedicated to delivering business applications over the internet. Today, Oracle NetSuite Global Business Unit provides a suite of cloud-based financials / Enterprise Resource Planning (ERP), HR and omnichannel commerce software that runs the business of companies in more than 100 countries. For more information, please visit http://www.netsuite.com.

Follow Oracle NetSuite Global Business Unit’s Cloud blog, Facebook page and @NetSuite Twitter handle for real-time updates.

About Oracle
Oracle offers a comprehensive and fully integrated stack of cloud applications and platform services. For more information about Oracle (NYSE:ORCL), visit www.oracle.com.

Trademarks
Oracle and Java are registered trademarks of Oracle and/or its affiliates. Other names may be trademarks of their respective owners.

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Power BI Pride 2017: share your pride with the world!

It’s about pride – the pride you have as a Power BI customer, partner, or employee. It’s about pride in your work, and in the work of your fellow business intelligence experts. Last year we asked for insights on what you love the most about Power BI, and we shared some of your amazing responses at the Microsoft Data Insights Summit. Now we’re excited to announce that Power BI Pride is here again for 2017.

This year, we want to hear specifically about what makes any of the top 10 features of Power BI (as voted on by the community) special or impactful or useful for you. To participate, create a short video of yourself talking about one of the top features. For example, you could complete one of the following sentences:

  • What’s your name and where are you from?
  • What do you LOVE about Power BI feature X (select from top 10 voted features)?
  • How does Power BI feature X make your job easier?
  • What’s the best thing you’ve visualized with Power BI feature X?

There’s no wrong way to take pride in these features and how they inspire your work — just be yourself! You can find the full submission instructions on the Community forum. Videos must be submitted by Sunday, May 14, 2017.

Select videos will be included in the Data Insights Summit opening keynote with Microsoft CVP James Phillips, and shown elsewhere throughout the 2-day event to attendees from around the world. All videos that adhere to the guidelines will published on the Power BI YouTube channel on June 12, 2017.

This is not a contest – there are no prizes – it’s all about the pride. We can’t wait to see and share your videos!

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FASCINATING STUFF

0 FASCINATING STUFF

The Dzhanibekov Effect.



 

Winning Strategies for the Fourth Industrial Revolution


ThinkstockPhotos 71086312 Winning Strategies for the Fourth Industrial Revolution
For executives, transforming an enterprise is always difficult, but when an enterprise is highly profitable – digital transformation is even harder. The temptation to follow the maxim, “Don’t fix what isn’t broken,” is just too compelling.  “When you average 8% same-store sales [growth] for 35 years, it can breed a sense of, ‘Why do we need to change? Things are working,'” John Mackey, CEO of Whole Foods, said in a recent interview with The Wall Street Journal.  Today, however, Whole Foods is struggling to compete with other lower priced grocery stores that have embraced organics and healthier foods.  If you take your eye off the game for a second, consumers will change directions on you.

The challenge enterprises are faced with today is that digital technologies are changing the way consumers behave faster and in different ways than executives have ever seen before.  Today’s profits can hide or mask the serious problems of tomorrow.

Competitors can’t compete, and leaders can’t lead if they don’t know the rules of the game.  Understanding how the game is played, and how points are scored, are key to any competition.  In the age of digital transformation these are some of the key rules to learn in order to score:
  1. Data is the modern commercial playing field, information dominance is your goal, those that can “act and with speed” have the advantage over those which cannot.
  2. Advantages in the speed of data-driven decision-making, automation, robotic process automation will dictate the winners of tomorrow.  
  3. Complexity is the enemy of agility, and acts as poison from the past.
  4. It takes an optimized Information Logistics Systems (OILS) to support real-time digital interactions.
  5. Faster operational tempos and information logistics systems – open up a plethora of new business opportunities and business models.
  6. Precision and real-time data beats estimates and conjecture.
  7. Digital interactions require real-time business operational tempos.
  8. Bad data will make the smartest systems dumb.  
  9. Competitive advantages from new technologies depreciate quickly – so act fast.
  10. Situational awareness enables management to focus on the knowns, rather than the unknowns.
  11. Demand for real-time digital customer interactions increases the need for contextually relevant and personalized user experiences and digital transformation across all systems and processes.
  12. Data has a shelf life, and the economic value of data diminishes quickly over time, and the more data that is collected analyzed and used, the greater the economic value it produces in aggregate. In addition, the economic value of data multiplies when combined with context and right time delivery.
  13. Digits can be changed faster than the human mindset.
These rules not only help you understand how to compete and win, but they should also guide enterprises in their development of a digital transformation doctrine – a guiding and unifying statement as to the purpose, desired effect and outcome that is wanted.



–>

These rules not only help you understand how to compete and win, but they should also guide enterprises in their development of a digital transformation doctrine – a guiding and unifying statement as to the purpose, desired effect and outcome that is wanted.

I invite you to watch my latest short video on digital technology trends and strategies: 
Download the full report with charts and data sources here: https://www.cognizant.com/FoW/twa-hyper-digital-transformation-codex2478.pdf

************************************************************************
Kevin Benedict
Senior Analyst, Center for the Future of Work, Cognizant
View my profile on LinkedIn
Follow me on Twitter @krbenedict
Subscribe to Kevin’s YouTube Channel
Join the Linkedin Group Strategic Enterprise Mobility
Join the Google+ Community Mobile Enterprise Strategies


***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and digital transformation analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.