Tag Archives: Solution

Demandbase Adds Conversion Solution to ABM Platform

Demandbase on Thursday launched its Conversion Solution, adding artificial intelligence-enabled intent data to its account-based marketing platform, which already incorporates targeting and engagement solutions.

abm Demandbase Adds Conversion Solution to ABM Platform

The Conversion Solution sends sales teams relevant and actionable alerts and insights across multiple channels in real time when one of their accounts is in the news, visiting their company’s website, or demonstrating interest in their products.

It leverages 3 billion monthly visits across the Demandbase customer network, crawls 400 T-bytes of Web pages, and analyzes 50 billion impressions on the platform’s advertising stream.

The Conversion Solution lets users create multiple profiles to better align customers with the products they’re interested in.

“B2B marketing performance is commonly judged on increased sales activity, including leads, pipeline and revenue,” said Chris Golec, CEO of Demandbase.

“The Conversion Solution is designed specifically to increase sales activity for ABM programs to increase the ROI in marketing,” he told CRM Buyer.

The Conversion Solution has “an easy-to-use UI, and implementation takes less than a week,” Golec noted. “There is no learning curve, as insights are delivered in the channels sales teams already use.”

Playing Well With Others

The Conversion Solution currently integrates with Salesforce Sales Cloud, LinkedIn’s Sales Navigator and the Slack productivity tool.

“It’s not surprising that Demandbase has started with Sales Cloud and LinkedIn Navigator, given the market share and potential of Salesforce and Microsoft in sales force automation,” said Rebecca Wettemann, VP of research at Nucleus Research.

Integration with other solutions is “in the works,” Demandbase’s Golec said. “Our ABM solutions integrate with all the major marketing clouds, including Adobe, Oracle, SAP and others.”

The partner ecosystem could expand “to include other SFA platforms like the Oracle Sales Cloud, Microsoft Dynamics and the Infor Sales Cloud,” suggested Cindy Zhou, principal analyst at Constellation Research.

Conversion Solution Benefits

“Integrating ABM more closely with sales solves a real challenge for marketers in making qualified leads more actionable for sales people,” Nucleus Research’s Wettemann told CRM Buyer.

Many Demandbase users already integrate the company’s platform “in some way with their broader marketing and SFA technologies,” she said. The Conversion Solution “will accelerate time to value and reduce ongoing integration management costs for those who take advantage of it.”

It “will help with sales productivity by automating account prioritization and enabling sellers to have more meaningful engagements based on the prospect’s areas of interest,” Constellation’s Zhou told CRM Buyer.

“ABM is a key strategy for B2B companies, which would benefit from the Conversion Solution,” she said.

Leveraging AI

The Conversion Solution has an AI layer built in, which “is largely invisible to users, so marketers can focus on the results,” Demandbase’s Golec said.

“2017 was the year AI moved from concept to implementation, with real use cases in sales and marketing,” Zhou said.

“AI is already revolutionizing marketing by helping marketers target the right audience with relevant offers based on their areas of interest,” she noted. Adoption is “still in the early stages, but the productivity gains have been dramatic.”

The Conversion Solution “will help with sales productivity by automating account prioritization and enabling sellers to have more meaningful engagements based on the prospect’s areas of interest,” Zhou added.

AI’s Limitations

Having an AI capability is not a panacea; that capability must be used properly if its potential is to be realized.

Bringing more intelligence into the mix with AI “will accelerate the sales cycle and likely drive greater deal size when used effectively,” Wettemann observed.

“AI is only as good as the data quality feeding those insights,” Zhou pointed out. “This is a caveat for all ABM solutions.”
end enn Demandbase Adds Conversion Solution to ABM Platform


Richard%20Adhikari Demandbase Adds Conversion Solution to ABM PlatformRichard Adhikari has been an ECT News Network reporter since 2008. His areas of focus include cybersecurity, mobile technologies, CRM, databases, software development, mainframe and mid-range computing, and application development. He has written and edited for numerous publications, including Information Week and Computerworld. He is the author of two books on client/server technology.
Email Richard.

Let’s block ads! (Why?)

CRM Buyer

5 Tips to Ensure a Higher User Adoption Rate when implementing your New Microsoft Dynamics 365 Solution – Before the Implementation

CRM Blog 5 Tips to Ensure a Higher User Adoption Rate when implementing your New Microsoft Dynamics 365 Solution – Before the Implementation

The implementation of a new CRM solution such as Microsoft Dynamics 365 may represent a substantial investment for any organization, not just financially, but in time. However, your users need to be using the new system to leverage all its benefits and features for your organization to see any return on its investment. To ensure that you get your users on-board with this new solution, several steps can be taken even prior to the implementation process to ensure a high user adoption rate of the solution and in the long run, simplified processes and increased productivity.

This three-part series offers tips to drive user adoption in your organization before, after and throughout the entire implementation process. Here are 5 tips to help you choose the CRM solution that will best meet the needs of your organization and end-users.

  1. Before getting started, establish benchmarks, draft user surveys, and identify KPIs that you wish to improve. Having specific criteria that can be measured against your later performance makes it easier to gauge whether the implementation is a success. User satisfaction, operating costs, productivity, collaboration, employee engagement, etc. can all be measured.
  2. Hire a consultant to help with change management. While this does represent an additional investment that might be tempting to skip, this will help manage costs in the long run by avoiding budget and timeline overruns. A change management expert can also help you put in place the proper structure to ensure that your end-users receive the training necessary.
  3. Work with your implementation partner to ensure that the new solution follows your existing processes rather than the other way around. This will facilitate user training and optimize productivity and efficiency since the new solution will support the way your staff currently works. Choose a solution that will grow with your business and support its processes even in 5, 10 or 15 years.
  4. Ensure that your users understand why your organization is implementing a new CRM solution. End-users may not be too keen on having their daily routine disrupted and learning to navigate and use a new system, so it’s important that they understand what the objectives are and how it will positively affect their individual success as well as the organization’s.
  5. Involve your resources in the choice of the solution. Demonstrations and presentations can go a long way to ensure that your resources feel involved in the process from the very beginning. They will be more likely to welcome change if they feel that their input has been taken into consideration.

These tips will help you pave the way for a smooth transition to the new solution, which should help support your existing processes, not the other way around. By understanding your vision and how the new system will help them in the long run, your end-users will be more open-minded to the upcoming changes and more willing to make use of the new solution. For more information, read our article to know What to Think about before Going Live with your Microsoft Dynamics CRM implementation.

By JOVACO Solutions, Microsoft Dynamics 365 and CRM specialist in Quebec

Let’s block ads! (Why?)

CRM Software Blog | Dynamics 365

Solution of transcendental equation

 Solution of transcendental equation

Let me come straight to the point: I want to solve transcendental equation. Before down voting the question, I would like to say that I have checked most of the other questions and I haven’t found any solutions (if there are any please let me know). My code goes like this:

ClearAll["Global`*"]
epsilonpL[w_, k_] := (w - L)/(1.22 k);
lambdap[k_] := 0.25 k^2;
Gammap[k_] := BesselI[L, lambdap[k]] Exp[-lambdap[k]];
Zp[w_, k_] := I* Sqrt[\[Pi]] Exp[- (epsilonpL[w, k])^2] (1 + Erf[I*epsilonpL[w, k]]);
pt[w_, k_] := 1 + \!\(\*UnderoverscriptBox[\(\[Sum]\), \(L = \(-1\)\), \(1\)]\(\*FractionBox[\(25000  Gammap[k]\),SuperscriptBox[\(k\), \(2\)]] \((1 +\*FractionBox[\(w\), \(\(1.22\)  \(k\)\(\ \)\)] Zp[w, k])\)\)\);
epsiloniL[w_, k_] := (w - 8 L - 0.86 k )/(3.46 k);
lambdai[k_] := 0.03 k^2;
Gammai[k_] := BesselI[L, lambdai[k]] Exp[-lambdai[k]];
Zi[w_, k_] := I* Sqrt[\[Pi]] Exp[- (epsiloniL[w, k])^2] (1 + Erf[I* epsiloniL[w, k]]);
it[w_, k_] := \!\(\*UnderoverscriptBox[\(\[Sum]\), \(L = \(-1\)\), \(1\)]\(\*FractionBox[\(2000000  Gammai[k]\), \(8 \*SuperscriptBox[\(k\), \(2\)]\)] \((1 + \*FractionBox[\(w - \((0.86  k)\)\), \(3.46\ k\)] Zi[w, k])\)\)\);
epsilone[w_, k_] := (0.027 w)/k;
Ze[w_, k_] := 0.44 I Hypergeometric2F1[1, 6, 4,1/2 (1 - epsilone[w, k]/(I 1.414))];
et[w_, k_] := 5000000/k^2 (0.75 + w/(42 k ) Ze[w, k]);
dispersion[w_, k_] := pt[w, k] + it[w, k] + et[w, k]
fRe[w_, k_] := ComplexExpand[dispersion[w, k]]
Table[{k, (w /.FindRoot[fRe[w, k] == 0, {w, {1/10, 1, 1/10, 1, 2, 1/10, 1}}, 
  Method -> "Secant"])}, {k, 0.1, 1, 0.1}] // Quiet
Table[{k, (w /. FindRoot[fRe[w, k] == 0, {w, {1/10, 1, 1/10, 1, 2, 1/10, 1}}])}, {k, 0.1, 1, 0.1}] // Quiet
Table[{k, (w /. FindRoot[dispersion[w, k] == 0, {w, {1/10, 1, 1/10, 1, 2, 1/10, 1}}, 
  Method -> "Secant"])}, {k, 0.1, 1, 0.1}] // Quiet
Table[{k, (w /. FindRoot[dispersion[w, k] == 0, {w, {1/10, 1, 1/10, 1, 2, 1/10, 1}}])}, {k, 0.1, 1,0.1}] // Quiet

For this thanks to Mariusz Iwaniuk and if possible, I invite his attention to this problem
@Mariusz. Here L is variable that can go from -10 to 10, but for time being I had given only from -1 to 1. As you can see, I had tried to solve this equation in four different ways, and all the time I am getting different answers. Now in this scenario, I am faced with the problem that which one is correct one???

Any help will be greatly appreciated… Thanks in Advance

Let’s block ads! (Why?)

Recent Questions – Mathematica Stack Exchange

Announcing the Reddit Solution Template

Today, we are excited to announce a new suite of Power BI solution templates for brand management and targeting on Reddit through a thrid-party API relationship with SocialGist. These templates complement existing brand-oriented solution templates available for Twitter, Facebook, and Bing News.

The Reddit solution template suite combines AI with interactive visual analytics to reveal how different brands are performing across the Reddit platform, from companies and CEOs down to individual products. Behind the scenes, it uses Azure services and technologies from Microsoft AI and Research to support rich exploration by sentiment levels, key words, and author communities. All you need to get started are the list of brands you want to track and an Azure subscription – the solution template will automate and take care of everything else.

a9752690 4faf 43c7 8650 9ddd5ab8b63b Announcing the Reddit Solution Template

Actionable Insights

With Reddit solution templates, you can easily track mentions of your brand, identify communities that talk about your products, and discover key influencers within those communities. You can also do the same for your competitors and their products!

The templates provide direct answers to the questions about who is talking about which brands, what are they saying in terms of text, sentiment, and keywords, and where on Reddit are they saying it. The templates also reveal new opportunities to drive customer engagement, whether through the identification of new community segments, top posts worthy of promotion, or trends in post volume or sentiment that require a timely response.

“With more than 330 million monthly users posting, commenting and voting across 138,000 active communities each day, Reddit is home to the most diverse and authentic conversations on the internet; and as such, an increasingly valuable source of brand and consumer insights,” says Alex Riccomini, director of business development and media partnerships at Reddit. “We’re excited to partner with Microsoft to bring Reddit’s vast data to Power BI, making it easier and more flexible than ever to customize, collect, and consume business-impacting insights from the Reddit community.

Together, the Power BI solution templates for Reddit offer unique brand insight and customer targeting opportunities powered by the highly-engaged and rapidly-growing Reddit community.

Multiple Workbook Experiences

1. Overview – This workbook shows the big picture for selected brands and the key influencers and communities talking about them.

ef1ed8f3 1495 4029 ad05 2188d166142f Announcing the Reddit Solution Template

Analyzing sentiment over time

2. Targeting and Activation – This workbook reveals how communities relate to brands across the Reddit platform and highlights key influencers.

e79f62fd 20a8 42d9 a14c 5a25c1742fad Announcing the Reddit Solution Template

Lookalike community analysis

3. Advanced Analytics – This workbook enables deep analytic exploration of Reddit posts, comments, and user activity relating to selected brands.

b9761b45 8ccb 4efb a494 0a5951c6e119 Announcing the Reddit Solution Template

Deep dive analysis with free-text search

Try it out & let us know

Go ahead and check out the Reddit solution template. You can try out an interactive sample report, watch a demo video or just go ahead and set things up! The team is always interested in any thoughts or feedback – you can reach us through our alias (pbisolntemplates@microsoft.com) or by leaving a comment on the Power BI Solution Template Community page.

Let’s block ads! (Why?)

Microsoft Power BI Blog | Microsoft Power BI

Standard or Customized CRM Solution: Which One Should You Consider?

CRM Blog Standard or Customized CRM Solution: Which One Should You Consider?

One of the many advantages of a CRM solution such as Microsoft Dynamics 365 is that it provides a highly flexible and customizable platform from which all your activities can be completed. As such, it can be personalized to meet all your specific needs and adapt to the unique reality of your organization to facilitate your daily tasks and operations.

However, one approach is to wait before customizing the solution, and get started with a standard CRM solution. This way, users can get used to the various features and functionalities available out of the box, while you will gain a better understanding of what needs to be modified or added to facilitate the management of your business.

JOVACO Solutions, for instance, offers 4 different CRM turnkey packages for your business to get started according to its specific needs. Firms of all sizes can find the implementation package that best meets their current needs and reality: for instance, smaller organizations or start-ups with no existing CRM data can obtain a basic CRM solution to manage their contacts, while larger organizations can opt for a complete solution that offers a global view of their business processes.

Whichever package you choose, it can always be customized later for you to tailor the solution to your exact needs. For instance, workflows, reports and dashboards can be personalized according to the needs of the user and their specific role and responsibilities. Readily available third-party products can also be used to provide additional functionality to the solution, and if needed, custom developments can be made to create new entities and fields. However, by first getting started with an out-of-the-box implementation package, your organization can obtain a working CRM solution quickly and become familiar with the tools and functionalities it provides.

If your company is planning to implement a CRM system, check out JOVACO’s implementation packages for Microsoft Dynamics 365 and see how you could get started quickly with your own CRM solution.

To find out how all teams and departments across your organization can benefit from access to a CRM solution, read our eBook CRM is Not Just for Salespeople and learn how even non-sales resources can leverage its capabilities and the wealth of data contained within.

By JOVACO Solutions, Microsoft Dynamics 365 specialist in Quebec

Let’s block ads! (Why?)

CRM Software Blog | Dynamics 365

New from Microsoft Labs: Change Tracking Solution for Dynamics 365 released!

If you’ve ever needed to determine which system administrator made a particular problematic change to a solution, until now the process was time-consuming – restoring a backup from the date the problem occurred and querying the database.  In Microsoft Dynamics 365, an out of the box feature to capture the changes on records by the Users or System is achieved by enabling the “Audit” for an entity but there is no out of the box feature to track the changes done by System Administrators/System Customizers or anyone having access to make a change in the application.

No more!  Microsoft Labs”has released a “Change Tracking” solution to find such information easier; check it out! The solution for Dynamics 365 (version 8.2) Online or Dynamics CRM 2016 (version 8.1), Online with documentation, is available via administrators as well as user guides are available for download via:

https://appsource.microsoft.com/en-us/product/dynamics-365/microsoft_labs.changetracking?tab=Overview

A downloadable solution for use by Dynamics 365 on-premise system administrators of Dynamics 365 (version 8.2) or Dynamics CRM 2016 (version 8.1), with documentation, is available via:

https://github.com/mazharmsft/changetrackingD365

Notes from AppSource:

Change Tracking Solution
Microsoft Labs

A feature that provides the ability to track the changes on D365 made by System admins/customers
The Change Tracking solution helps in tracking down the details of changes on who updated an entity, JavaScript, assemblies and processes along with the time of update. This solution is built on Dynamics 365 and as well works on Dynamics CRM 2016 (Online/ On premises)

Enjoy!

Greg Nichols
Senior Premier Field Engineer, Dynamics 365
Microsoft Corporation

Let’s block ads! (Why?)

Dynamics CRM in the Field

Moss Adams joins NetSuite Solution Provider Program

og image Moss Adams joins NetSuite Solution Provider Program

Leading Accounting and Consulting Firm Launches Cloud ERP Practice with NetSuite

ORACLE OPENWORLD – SUITECONNECT—SAN FRANCISCO, Calif.—October 4, 2017—Oracle NetSuite, one of the world’s leading providers of cloud-based financials / ERP, HR, Professional Services Automation (PSA) and omnichannel commerce software suites, today announced that Moss Adams LLP, one of the largest accounting, consulting and wealth management firms in the U.S., has joined the NetSuite Solution Provider Program to address rising demand for cloud business management solutions.

The move is the result of Moss Adams’ existing alliance with NetSuite offering accounting services as a member of the NetSuite Business Process Outsourcing (BPO) Program since 2015. Moss Adams will now be able to offer a best-in-class solution to clients of any size, from pre-revenue start up to well-established midmarket firms. In addition, by leveraging NetSuite and its deep industry knowledge Moss Adams will also be able to provide enhanced insights to clients in a wide variety of areas such as IPO readiness and process optimization.

“We’re thrilled to work with a firm of Moss Adams’ scope and expertise,” said Craig West, Oracle NetSuite Vice President of Alliances and Channels. “The combination of over 100 years of industry experience and the leading Cloud ERP offers an incredibly powerful value proposition to clients in a wide variety of industries.”

Founded in 1913 and headquartered in Seattle, Moss Adams has approximately 2,600 employees across 29 locations, with an annual revenue of approximately $ 600 million. After a comprehensive evaluation of other cloud software in the marketplace, Moss Adams determined that NetSuite was the optimal solution to offer to most clients, based on its own success with the BPO program and feedback from the marketplace.

As a NetSuite solution provider, Moss Adams will provide market development, consulting and implementation services for NetSuite financials/ERP, CRM, ecommerce, HR and PSA across high technology, biotech, apparel, and beverage industries. The company will deploy its experienced technology development resources to build these industry-specific versions of the solution using NetSuite’s SuiteCloud development platform. 

“NetSuite provides best-in-class cloud ERP that allows us to better serve customers with a scalable solution that meets the need for business efficiency, visibility and agility,” said Labi Rabiu, Managing Director, Enterprise Systems Practice at Moss Adams. “Building on our existing NetSuite BPO relationship, we are fully prepared to bring vertical solutions to market.”

Launched in 2002, the NetSuite Solution Provider Program is the industry’s leading cloud channel partner program. Since its inception, NetSuite has been a leader in partner success, breaking new ground in building and executing on the leading model to make the channel successful with NetSuite. A top choice for partners who are building new cloud ERP practices or for those expanding their existing practice to meet the demand for cloud ERP, NetSuite has enabled partners to transform their business model to fully capitalize on the revenue growth opportunity of the cloud. The NetSuite Solution Provider Program delivers unprecedented benefits that include highly attractive margins and range from business planning, sales, marketing and professional services enablement, to training and education. For more information about the NetSuite Solution Provider Program, please visit www.netsuite.com/partners.

About Moss Adams
Moss Adams is a fully integrated professional services firm dedicated to assisting clients with growing, managing, and protecting prosperity. With more than 2,600 professionals and staff across more than 20 locations in the West and beyond, Moss Adams works with many of the world’s most innovative companies and leaders. The firm’s strength in the middle market enables it to advise clients at all intervals of development—from start-up, to rapid growth and expansion, to transition. To learn more, please visit www.mossadams.com

About Oracle NetSuite
Oracle NetSuite pioneered the Cloud Computing revolution in 1998, establishing the world’s first company dedicated to delivering business applications over the internet. Today, it provides a suite of cloud-based financials / Enterprise Resource Planning (ERP), HR and omnichannel commerce software that runs the business of companies in more than 100 countries. For more information, please visit http://www.netsuite.com

Follow Oracle NetSuite Global Business Unit’s Cloud blog, Facebook page and @NetSuite Twitter handle for real-time updates.

About Oracle
The Oracle Cloud offers complete SaaS application suites for ERP, HCM and CX, plus best-in-class database Platform as a Service (PaaS) and Infrastructure as a Service (IaaS) from data centers throughout the Americas, Europe and Asia. For more information about Oracle (NYSE:ORCL), please visit us at oracle.com.

Trademarks
Oracle and Java are registered trademarks of Oracle and/or its affiliates. Other names may be trademarks of their respective owners.

Safe Harbor
The preceding is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle Corporation.

Let’s block ads! (Why?)

NetSuite's Latest Press Coverage

Data Management in a CRM Software Solution

gettyimages 611868428 Data Management in a CRM Software Solution

When prospects call us to discuss our OnContact customer relationship management (CRM) software, it’s usually for one of two reasons: their current CRM is not good enough, or they need to combine their multiple systems or methods. Overall, it’s always about data centralization, and making sure all the organization’s data is easily accessible through one database.

Whether they have a CRM they have outgrown, a system which was never properly implemented, or never fully adopted, there is usually still the issue of centralized data. When a company has manual systems, it often means they have Excel, email, pen and paper, or other manual methods that need to be combined because they are not working together, causing problems for employees. No employee is happy if they are stuck in one of these scenarios where they’re using outdated data organization and processing methods.

Getting a customer relationship management solution to centralize all data and end all the problems with data and processes has many benefits. No one wants to have a database in three different areas, guessing where data is and where the proper place to put it should be. Below, we’ll discuss some of the many benefits implementing a new CRM solution can have for businesses looking to centralize their data.

Saves company money

Rather than running one system for marketing automation, one for customer service, and one for sales, you can combine all these into one quality CRM solution. This will bring you one cost for users, one cost for support, and one cost for things like data migration, upgrades/updates, and training. When you run multiple systems, you pay for these things three times as opposed to once.

Saves employees time

Employees can now know exactly where to find their data, rather than have to search for it guessing which solution it may be in. Centralizing it into one CRM product will at least guarantee you where to look and save time in the search process.

Improves visibility internally

Anyone in the company from upper management to a customer service representative can now see throughout the CRM. There is no miscommunication or lack of conciseness in the data so everyone can see the same thing and be on the same page, unless you choose to limit someone’s access.

Improves company tracking

Whether a company is a prospect, in the sales cycle, or a customer, it is important to know who they are, what they have (for upsells and additional product sales), and previous communications. You can know better about who to market to, what to market to them, and keep them in call/communication cycles much easier.

Eliminates double entry and lessens chance for mistakes

To put it bluntly, eliminating multiple systems means you only need to enter data into the CRM now once. This eliminates having to enter the same thing in multiple spots, which then lessens the chance for inconsistencies in data, missing data, and simple errors.

Let’s block ads! (Why?)

OnContact CRM

A Brief Overview of Microsoft’s Voice of the Customer Solution

If you are looking for a tool within Dynamics 365 to send surveys, distribute them to specific CRM records and capture responses and excellent analytics, take a look at Voice of the Customer. The Voice of the Customer solution is available for all Microsoft Dynamics CRM Online subscriptions at no additional fee. Microsoft details how to install the Voice of the Customer solution into your Dynamics 365 environment here.

Why Voice of the Customer?

So why use Voice of the Customer? It’s out of the box functionality allows you to send surveys to specific Contacts, Leads or Accounts with the ability to personalize and customize surveys with Dynamics 365 data. Moreover, you can trigger survey sends with workflows! Imagine the possibilities:

  • When a Customer Service agent closes a case, have a Customer Satisfaction survey sent to them immediately and get close to real-time feedback on their experience.
  • Once a survey response is received, if the score is low in a specific question, escalate it to the appropriate managers.
  • When a lead from a trade show is entered into your Dynamics 365 system, have a short survey sent to them to learn more about the sales opportunity and segment the lead based on the responses.

Survey Types: Anonymous and Non-Anonymous

Voice of the Customer offers two survey types: Anonymous and Non-Anonymous.

Anonymous Non-Anonymous
Survey Responses Responses not associated with a Dynamics 365 customer record Responses tied to a specific Contact, Lead or Account
Survey Link One general link / iFrame on website Link to survey is specific & unique for each customer
Personalization No personalization Personalize using Piped Data to address the customer directly
Distribution Link for email, Twitter, webpages Individual email

Customizable

One of the great things about Voice of the Customer is that your surveys are highly customizable. Design your company’s theme by uploading your logo and customizing colors based on your brand. Personalize your non-anonymous surveys with Dynamics 365 data. Create response routing rules based on question responses. Add action items to survey responses that are triggered automatically based on feedback or scores.

Follow Up Actions: Client Actions & Server Actions

When specifying follow-up actions on a survey question, Voice of the Customer gives you two category types: (1) Client Actions and (2) Server Actions. Client actions are triggered on the survey itself. An example of a client action is hiding or showing a question based on a response to a previous question. Server actions are triggered outside of the survey itself. Examples include creating a follow-up or complaint based on a response.

Viewing Survey Responses & Outcomes

Voice of the Customer allows you to view Survey responses to an individual’s answer. To view this, go to Voice of the Customer for Dynamics 365, then click on Survey Responses. From here, view the Survey response you want to view.

237123203 A Brief Overview of Microsoft’s Voice of the Customer Solution

To view any response outcomes for surveys, go to Voice of the Customer for Dynamics 365, then click on Response Outcomes. Click on the response outcome you want to view. These response outcomes are created by you (tied to a specific survey question) and completely customizable! In the below example, a response outcome rule looks for a satisfaction score of 1, 2 or 3 and escalates the case to management via an email workflow.

3289809377 A Brief Overview of Microsoft’s Voice of the Customer Solution

Analytics: Dashboards & Reports

Voice of the Customer also comes with Dashboards and Reports in Dynamics 365. To access, go to Voice of the Customer for Dynamics 365, then click Surveys. Select a Survey from the list.

1602930014 A Brief Overview of Microsoft’s Voice of the Customer Solution

Dashboards: Click the Survey box, then click Dashboard. Customize with the data you want to see about your survey.

Reports: Click …, then Run Report. Select the report you want to run.

Limitations of Voice of the Customer

It’s important to understand the limitations of any tool, and there are some with Voice of the Customer that are worth mentioning. You can only have a maximum of 200 surveys in your database. Voice of the Customer also limits questions per survey to a maximum of 250. However, I would strongly recommend not including anywhere near 250 questions as a best practice!

There is a max of 2,400 survey responses per day (any additional responses will be stored in Azure and pull into your Dynamics 365 instance the following day) and 1,000,000 survey responses stored.

Beringer Technology Group, a leading Microsoft Gold Certified Partner specializing in Microsoft Dynamics 365 and CRM for Distribution. We also provide expert Managed IT ServicesBackup and Disaster RecoveryCloud Based Computing and Unified Communication Systems.

Let’s block ads! (Why?)

CRM Software Blog | Dynamics 365

The Solution to Point Solutions: How Two Asset Management Firms Broke the Mold…and We’re Glad They Did

CRM Blog The Solution to Point Solutions: How Two Asset Management Firms Broke the Mold…and We’re Glad They Did

by Tom Berger, Vice President, Financial Services

Regardless of your area of financial services, your business software needs to accommodate and support what you do and how you do it. To that end, it seems like a point solution would make sense. Or would it?

While a point solution might work as though it was designed for your business, it comes with notable drawbacks. While the convenience of an “out-of-the-box” solution might seem attractive, the trade-off is loss of extensibility, support, integration, and future scalability.

At AKA, we see this with many of our clients. They have a point solution that’s maxed out and can no longer meet their needs, or they’ve reached the conclusion that their options are now either a point solution or an open platform like Microsoft Dynamics 365.

As you might guess, we’re proponents of Dynamics 365. But there are some compelling reasons for this. We have worked with many firms that chose to go with Dynamics 365, and they do not regreat the decision.

To be clear, there are businesses that prefer a point solution: Pre-built, easily deployed, and not requiring a great deal of involvement from you during planning and implementation. If you want someone else to “just deal with it,” a point solution could be right for you.

However, if you have specific, purpose-driven processes, goals involving growth and expansion, the desire to take full advantage of emergent technology, or the possible need to integrate or merge with other business-critical systems, a point solution is likely not the answer. While it might be an easy fit at first, it will bring with it a lot of difficulty in the long run.

But let’s hear it from a customer’s point of view. Following are stories of two firms that recently broke out of the point solution mold.

(H2) A Leading Institutional Asset Manager Sets the Stage for Growth and Expansion

In this case, the institutional asset manager was dealing with a point CRM that could no longer keep up with business. Notably, the team dealing with client requests, onboarding, new accounts, and terminations was growing at a rate that the old system couldn’t handle.

The firm’s sales team faced the same type of issues.

They needed a solution that would support multiple strategies and allow them to work together. They also needed advanced reporting capabilities that the old system was unable to provide, which translated to a lack of information on their own products as well as the potential for client difficulties.

So, they chose Dynamics 365. Why? It’s not designed specifically for financial services. However, what this firm realized was that an open platform—implemented with the right partner behind the wheel (yes, us) allowed them to put all these challenges to bed. Completely. Why? Extensibility. They found that an open platform does not make you conform your business to the software; the software should be able to conform to how you run your business.

(h2) A National Intermediary Breaks Down Silos and Uncovers New Opportunities

This firm had a big job. They wanted to combine three lines of business: private client, institutional, and intermediary business. These areas were separated by two systems. Essentially, the private client business was shoehorned into one CRM system, along with the institutional business. The other CRM system was being used as intermediary software, data provider, and data aggregator. This forced the sales team to work in two CRM systems, which created havoc. Clients were duplicated in the two systems, and contacts were not being tracked in the same place, which meant that clients were often contacted by different people trying to sell them the same product.

Visibility was a serious issue as well. No one was able to see the big picture—the overall relationships with a client—in one system. They had to do research in two systems, reconcile the information, and put it in a meaningful format before they could have a conversation with the client. Reporting and roll-ups of AUM (all done in Excel), managing marketing efforts effectively—all of these operational problems and more were the result of silos caused by the fact that no single point solution could address their needs.

By choosing an open platform, they were able to completely eliminate those silos, bringing all that critical information together under one roof—and taking advantage of new features and integrations with complementary solutions like ClickDimensions.

Why Are Open Systems like Dynamics 365 Winning?

So, the question that comes to mind is, why are systems that were built specifically for financial services being replaced by open systems like Dynamics 365? Here are some very compelling reasons:

Reason #1: Flexibility and Extensibility

As the two previous case studies point out, open platforms do not force you to do things their way. Even something as simple as naming a field the way you want to name it can make life easier, and point solutions don’t allow that. Now, multiply that by a thousand when you think about complex business processes.

Reason #2: Customizability

This is a “Part 2” to Reason #1—and it does NOT mean having to deal with coding! No single product can do everything you need right out of the box. Each business is unique, so to get your solution exactly where you want it might require some configuring. With open platforms like Dynamics 365, that’s not an issue. Microsoft provides toolkits for developing, customizing, and your solution. Dynamics provides a business rule engine, process bar, field-level security, workflows, access to a full software developer kit, which provides you with the flexibility to give you exactly what you want. Oh, and Microsoft Certified Partners (like AKA) are experts not only in the technology, but in your industry. So, remember the point I made earlier about point solutions being “easier” in that you don’t have to deal with customizing? I take that back. With Dynamics 365 and AKA, you still come out on top.

Reason #3: Investment in the Product/Speed to Market by the Manufacturer 

Point solutions simply do not have economies of scale like Microsoft and other open platform providers, so they don’t have the dollars to put into research and development. It’s only natural that you will get THE latest and greatest—Cloud, mobility, machine learning, and so on—from a company that has the money and resources to keep that ball rolling, and rolling fast.

And speaking of investment in the product…the latest release of Microsoft Dynamics 365 really taps into the power of Machine Learning and AI. You can learn more in our webcast, What’s New in Dynamics 365 – 2017 Update.

Reason #4: Availability of Third-party Products/Ease of Integration

This someone relates to point number 1. Third-party providers like ClickDimensions are much more likely to work on integrations with a Microsoft product for two reasons: there is more opportunity because of a larger customer base, and modern, open platforms make it much easier to integrate. The same goes for integration with Microsoft Office/Outlook and other productivity tools.

Reason #5: Support and Security

This is where being a heavy hitter like Microsoft really benefits you. They have the resources to provide 24/7 support, 365 days a year. They’ve been doing this for a long time and have many customers to keep happy. Let’s just say they have this in the bag. The same goes for security; they must adhere to very stringent standards (read more at the Microsoft Trust Center)—particularly when it comes to the Cloud. They have invested millions of dollars and have teams of hundreds of professionals that focus exclusively on ensuring their products and customers are secure. Point solutions providers do not have these resources.

At the end of the day, the choice comes down to this: Do you want “convenience,” which will limit you both now and in the future? Or do the possibilities and opportunities presented by an open platform intrigue you enough to learn more? We believe it’s worth a look—and once you’ve seen what you can accomplish, you’ll make the right choice. And if you’re on a point solution now, talk to us. We have experience migrating customers like the two firms we talked about here, and we can help you, too.

Let’s block ads! (Why?)

CRM Software Blog | Dynamics 365