• Home
  • About Us
  • Contact Us
  • Privacy Policy
  • Special Offers
Business Intelligence Info
  • Business Intelligence
    • BI News and Info
    • Big Data
    • Mobile and Cloud
    • Self-Service BI
  • CRM
    • CRM News and Info
    • InfusionSoft
    • Microsoft Dynamics CRM
    • NetSuite
    • OnContact
    • Salesforce
    • Workbooks
  • Data Mining
    • Pentaho
    • Sisense
    • Tableau
    • TIBCO Spotfire
  • Data Warehousing
    • DWH News and Info
    • IBM DB2
    • Microsoft SQL Server
    • Oracle
    • Teradata
  • Predictive Analytics
    • FICO
    • KNIME
    • Mathematica
    • Matlab
    • Minitab
    • RapidMiner
    • Revolution
    • SAP
    • SAS/SPSS
  • Humor

Auto Industry Execs: Three Road Safety Innovations To Keep An Eye On

June 24, 2018   BI News and Info
 Auto Industry Execs: Three Road Safety Innovations To Keep An Eye On

Each year, more than a million people are killed on roads and highways around the world and millions more are injured. Thankfully there is developing technology that may soon curb these devastating statistics. For leaders in the auto industry, now is a critical time to lean in and observe.

How technology is making roads safer

When technology and driving are mentioned in the same conversation, the connotations are typically negative. Distracted driving is a huge concern in countries all over the world – particularly here at home in the U.S. – and technology is one of the primary culprits.

In 2016 alone, the National Highway Traffic Safety Administration (NHTSA) reports, distracted driving claimed 3,450 lives and injured another 391,000.

“During daylight hours, approximately 481,000 drivers are using cellphones while driving,” the NHTSA explains. “That creates enormous potential for deaths and injuries on U.S. roads. Teens were the largest age group reported as distracted at the time of fatal crashes.”

But while smartphones and other technology serve as distractions, there’s also reason to be hopeful that new technology could actually make our roadways safer. For organizations in and around the auto industry, these promising developments, gadgets, and trends are worth watching:

1. Speed-detection cameras

Drivers typically view speed-detection cameras as undesirable. Nobody wants to know they’re being watched – especially when it means they could end up with an expensive fine or mark on their driving record. But the reality is that speed detection plays a profoundly positive role in roadway safety.

“When you consider the number of people impacted by even a single road death or serious injury – the family, the friends, the work colleagues – it’s easier to accept the importance of promoting good speed sense and to appreciate the value of the contribution speed cameras make towards protecting us from preventable, unnecessary grief and suffering,” according to AXA Car Insurance.

AXA points to research that suggests reducing the average speed on our roads by just five percent could reduce road fatalities by 20% and injuries by 10%. So, while they may force drivers to slow down, people can rest easy knowing that speed-detection cameras are making local roads and interstates safer for everyone. This also creates an opportunity for auto industry execs to shift the focus away from speed and towards other elements of the driving experience – such as comfort and safety.

2. Intelligent road studs

Highways England is set to install 170 innovative LED road studs at a motorway junction that’s used by more than 90,000 vehicles per day. The studs, which will be installed at Switch Island in Merseyside, North England, will light up when traffic lights turn from red to green, and vice versa. This will enable drivers to see which lanes to follow and when to slow down.

At the junction where the road studs are being installed, there have been 49 serious collisions over the past two years. “The innovative light-up road studs, along with the other improvements we’re introducing, will make it much easier to navigate the junction, benefiting the tens of thousands of drivers who travel through it every day,” says Phil Tyrrell, project manager at Highways England.

Since this is the first project of its kind, it remains to be seen how practical and effective intelligent road studs will be. The best-case scenario is that it will reduce the number of accidents. At the very least, it shows that innovation is moving in the right direction. And if the technology does work, it will signal a major opportunity for companies in the auto industry to innovate similar products stateside.

3. Autonomous car features

You can’t talk about driving technology without mentioning autonomous vehicles. While we’re still a few years away from fully driverless cars, the technology in newer car models is greatly improving. Today’s autonomous features include advanced cruise control, lane departure warnings, automatic parallel parking, and sensors that detect objects and initiate braking.

Adding it all up

Whether it’s New York City, Paris, Tokyo, or anywhere in between, you’ll be hard-pressed to find drivers, insurers, administrators, lawmakers, or healthcare professionals who don’t want safer roads and highways. Crashes and collisions impact us all in one way or another, and fewer accidents would mean fewer injuries, deaths, and catastrophes. But there’s no group of people who want safer roads more than auto industry execs. If roads don’t get safer, jobs are on the line.

The good news is that technology is improving at a rapid rate. We’re finally at a point where we have the technology to make roads safer. But with some hurdles still left to be cleared in implementation and application, time is of the essence. Getting insurance companies, government organizations, and lawmakers to adopt these technologies is another battle that must be painstakingly won.

The hope is that these victories will be won in the coming months.

Learn more about How High-Tech And Automotive Industries Propel The Future.

Let’s block ads! (Why?)

Digitalist Magazine

Auto, execs, Industry, Innovations, Keep, Road, Safety, three
  • Recent Posts

    • What mean should I use for this exemple?
    • Search SQL Server error log files
    • We were upgraded to the Unified Interface for Dynamics 365. Now What?
    • Recreating Art – the unexpected way
    • Upcoming Webinar: Using Dynamics 365 to Empower your Marketing and Sales Teams with Digital Automation
  • Categories

  • Archives

    • January 2021
    • December 2020
    • November 2020
    • October 2020
    • September 2020
    • August 2020
    • July 2020
    • June 2020
    • May 2020
    • April 2020
    • March 2020
    • February 2020
    • January 2020
    • December 2019
    • November 2019
    • October 2019
    • September 2019
    • August 2019
    • July 2019
    • June 2019
    • May 2019
    • April 2019
    • March 2019
    • February 2019
    • January 2019
    • December 2018
    • November 2018
    • October 2018
    • September 2018
    • August 2018
    • July 2018
    • June 2018
    • May 2018
    • April 2018
    • March 2018
    • February 2018
    • January 2018
    • December 2017
    • November 2017
    • October 2017
    • September 2017
    • August 2017
    • July 2017
    • June 2017
    • May 2017
    • April 2017
    • March 2017
    • February 2017
    • January 2017
    • December 2016
    • November 2016
    • October 2016
    • September 2016
    • August 2016
    • July 2016
    • June 2016
    • May 2016
    • April 2016
    • March 2016
    • February 2016
    • January 2016
    • December 2015
    • November 2015
    • October 2015
    • September 2015
    • August 2015
    • July 2015
    • June 2015
    • May 2015
    • April 2015
    • March 2015
    • February 2015
    • January 2015
    • December 2014
    • November 2014
© 2021 Business Intelligence Info
Power BI Training | G Com Solutions Limited