• Home
  • About Us
  • Contact Us
  • Privacy Policy
  • Special Offers
Business Intelligence Info
  • Business Intelligence
    • BI News and Info
    • Big Data
    • Mobile and Cloud
    • Self-Service BI
  • CRM
    • CRM News and Info
    • InfusionSoft
    • Microsoft Dynamics CRM
    • NetSuite
    • OnContact
    • Salesforce
    • Workbooks
  • Data Mining
    • Pentaho
    • Sisense
    • Tableau
    • TIBCO Spotfire
  • Data Warehousing
    • DWH News and Info
    • IBM DB2
    • Microsoft SQL Server
    • Oracle
    • Teradata
  • Predictive Analytics
    • FICO
    • KNIME
    • Mathematica
    • Matlab
    • Minitab
    • RapidMiner
    • Revolution
    • SAP
    • SAS/SPSS
  • Humor

China's Xiaomi Eyes Bollywood With Latest Investment

April 11, 2016   Mobile and Cloud

Chinese smartphone maker Xiaomi recently led the investments of USD25 million in Hungama Digital Media Entertainment, an online music and video provider in India, as it aims to attract more users in the fast-growing Indian market.

Hugo Barra, Xiaomi’s vice president of global operation, said that India is a fast-growing strategic market for Xiaomi and it is time for the company to provide services in this marketplace. Xiaomi will start integrating Hungama’s contents into its products, covering themes and ringtones.

As the world’s fifth largest smartphone maker, Xiaomi is competing with Samsung, Apple and other manufacturers for device sales in India. Statistics from market research firm Gartner showed that although the global smartphone market would not be able to realize a double-digit increase in 2016, India’s smartphone sales would still increase by 29%. At the same time, as a country with 1.2 billion populations, India only has about 220 million smartphone users.

Barra revealed that Xiaomi’s investment in Hungama is quite large. In addition, Hungama’s existing investors, including Intel Capital, Bessemer Venture Partners, and Indian billionaire Rakesh Jhunjhunwala, participated in this round of financing.

Neeraj Roy, founder and chief executive officer of Hungama, said that with the new investments, they plan to further enhance their movie and TV services. To this end, Hungama Play will soon add 1,500 hours of Hindi and English TV content.

Hungama currently has about 8,000 Hindi movies; and its music, video and movie platforms have over 65 million monthly active users.

Let’s block ads! (Why?)

ChinaWirelessNews.com

Bollywood, China&#039s, Eyes', Investment, latest, Xiaomi
  • Recent Posts

    • NOW, THIS IS WHAT I CALL AVANTE-GARDE!
    • Why the open banking movement is gaining momentum (VB Live)
    • OUR MAGNIFICENT UNIVERSE
    • What to Avoid When Creating an Intranet
    • Is Your Business Ready for the New Generation of Analytics?
  • Categories

  • Archives

    • January 2021
    • December 2020
    • November 2020
    • October 2020
    • September 2020
    • August 2020
    • July 2020
    • June 2020
    • May 2020
    • April 2020
    • March 2020
    • February 2020
    • January 2020
    • December 2019
    • November 2019
    • October 2019
    • September 2019
    • August 2019
    • July 2019
    • June 2019
    • May 2019
    • April 2019
    • March 2019
    • February 2019
    • January 2019
    • December 2018
    • November 2018
    • October 2018
    • September 2018
    • August 2018
    • July 2018
    • June 2018
    • May 2018
    • April 2018
    • March 2018
    • February 2018
    • January 2018
    • December 2017
    • November 2017
    • October 2017
    • September 2017
    • August 2017
    • July 2017
    • June 2017
    • May 2017
    • April 2017
    • March 2017
    • February 2017
    • January 2017
    • December 2016
    • November 2016
    • October 2016
    • September 2016
    • August 2016
    • July 2016
    • June 2016
    • May 2016
    • April 2016
    • March 2016
    • February 2016
    • January 2016
    • December 2015
    • November 2015
    • October 2015
    • September 2015
    • August 2015
    • July 2015
    • June 2015
    • May 2015
    • April 2015
    • March 2015
    • February 2015
    • January 2015
    • December 2014
    • November 2014
© 2021 Business Intelligence Info
Power BI Training | G Com Solutions Limited