Personalizing the Buyer’s Journey with Act-On Delivers nearly 1,400% ROI

When bisco Industries used Act-On to create custom product recommendations, the company increased conversion rates by 1,285% and created $ 100,000 in new opportunities. Implementing Act-On has also saved bisco $ 72K across the entire marketing department, and set them on track to generate $ 120,000 in annual revenue.

In this video, Adam Wong, bisco’s Director of Marketing, explains how Act-On helped his team reduce costs, increase sales, and pay off their investment in just 1.2 months.