• Home
  • About Us
  • Contact Us
  • Privacy Policy
  • Special Offers
Business Intelligence Info
  • Business Intelligence
    • BI News and Info
    • Big Data
    • Mobile and Cloud
    • Self-Service BI
  • CRM
    • CRM News and Info
    • InfusionSoft
    • Microsoft Dynamics CRM
    • NetSuite
    • OnContact
    • Salesforce
    • Workbooks
  • Data Mining
    • Pentaho
    • Sisense
    • Tableau
    • TIBCO Spotfire
  • Data Warehousing
    • DWH News and Info
    • IBM DB2
    • Microsoft SQL Server
    • Oracle
    • Teradata
  • Predictive Analytics
    • FICO
    • KNIME
    • Mathematica
    • Matlab
    • Minitab
    • RapidMiner
    • Revolution
    • SAP
    • SAS/SPSS
  • Humor

Improve the Customer Experience with CRM

November 3, 2016   Microsoft Dynamics CRM
CRM Blog Improve the Customer Experience with CRM

Today’s marketplace is fast-paced and highly competitive. Businesses not only need to offer high quality products and services, but also offer an experience that keeps customers engaged and loyal. Understanding the customer journey and monitoring sentiments at each touch point can provide valuable insight into what drives customers. A customer relationship management (CRM) solution provides businesses with the information and automation needed to improve the customer experience, boost sales and encourage long-term loyalty.

In this digital era, chances are good your customer already knows about your business or product offerings before they reach out for more information. The very first touch point for a customer is likely your website. After that, a customer will engage with a sales professional, interact with customer service with product or services questions, and work with accounting to make payments or resolve billing issues. For businesses with social media and other online offerings, customers might also communicate or engage on these platforms. These days, customers could interact with many members of your staff using many different channels. Is your company providing an engaging and frictionless experience or are there frustrations that could be impacting customer relationships?

Provide Customers with a Positive, Engaging Experience at Every Touch Point

A CRM solution, like Microsoft Dynamics CRM, strengthens relationships with customers by capturing valuable information from product preferences to buying behaviors across each marketing or social interaction. Your sales professionals can capture customer-centric information within Dynamics CRM, maintaining a single-source for information about product specifications, current and historical orders, and communications. Customer service teams can access this information quickly to respond to customer questions on the spot.

Microsoft Dynamics CRM also streamlines marketing efforts and social media interactions. You can identify the customers most likely to be interested in a certain product or platform preference, and tailor messages that capture their attention. Then, monitor the resulting customer sentiment to determine whether your message has met the mark. With each campaign, you can fine-tune messages and strategize marketing platforms to strengthen your message and customer engagement.

Business intelligence features within Dynamics CRM highlight the metrics your sales, marketing and customer service teams need to be successful. Get to know your customers better and improve the customer experience at every touch point by deploying an innovative CRM solution. Contact OTT, Inc. for more information about using CRM to provide an engaging customer experience and strengthen long-term loyalty.

By OTT, Inc., a Microsoft Dynamics Partner out of Minnesota

Let’s block ads! (Why?)

CRM Software Blog

customer, Experience, Improve
  • Recent Posts

    • Accelerate Your Data Strategies and Investments to Stay Competitive in the Banking Sector
    • SQL Server Security – Fixed server and database roles
    • Teradata Named a Leader in Cloud Data Warehouse Evaluation by Independent Research Firm
    • Derivative of a norm
    • TODAY’S OPEN THREAD
  • Categories

  • Archives

    • April 2021
    • March 2021
    • February 2021
    • January 2021
    • December 2020
    • November 2020
    • October 2020
    • September 2020
    • August 2020
    • July 2020
    • June 2020
    • May 2020
    • April 2020
    • March 2020
    • February 2020
    • January 2020
    • December 2019
    • November 2019
    • October 2019
    • September 2019
    • August 2019
    • July 2019
    • June 2019
    • May 2019
    • April 2019
    • March 2019
    • February 2019
    • January 2019
    • December 2018
    • November 2018
    • October 2018
    • September 2018
    • August 2018
    • July 2018
    • June 2018
    • May 2018
    • April 2018
    • March 2018
    • February 2018
    • January 2018
    • December 2017
    • November 2017
    • October 2017
    • September 2017
    • August 2017
    • July 2017
    • June 2017
    • May 2017
    • April 2017
    • March 2017
    • February 2017
    • January 2017
    • December 2016
    • November 2016
    • October 2016
    • September 2016
    • August 2016
    • July 2016
    • June 2016
    • May 2016
    • April 2016
    • March 2016
    • February 2016
    • January 2016
    • December 2015
    • November 2015
    • October 2015
    • September 2015
    • August 2015
    • July 2015
    • June 2015
    • May 2015
    • April 2015
    • March 2015
    • February 2015
    • January 2015
    • December 2014
    • November 2014
© 2021 Business Intelligence Info
Power BI Training | G Com Solutions Limited