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Tag Archives: focus

Microsoft’s Focus to Beat Salesforce

December 15, 2020   CRM News and Info

xMicrosofts new focus to beat Salesforce 625x417.jpg.pagespeed.ic.QI9O7MR83D Microsoft’s Focus to Beat Salesforce

Microsoft’s Focus to Beat Salesforce

Microsoft and Salesforce have always had an intense competition. In an attempt to gain the majority of the market in Customer Relationship Management software (CRM), Microsoft is shifting its focus. Microsoft’s new focus has become more pronounced with the start of the start of the fiscal year in July of 2020. In Q2 of 2020, Microsoft reported a whopping $ 36 Billion in revenue, which is an 14% increase. As part of Microft’s focus to beat Salesforce, they plan to compete hard.

Microsoft is making Dynamics sales more of a priority.

As part of Microsoft’s new focus, Microsoft salespeople have been strongly encouraged to more aggressively promote its Dynamics products and PowerApps. Microsoft salespeople are strongly encouraged to target existing customers to adopt Dynamics products. Microsoft has seen an increase in the revenue of it’s Dynamics products, with the majority of that coming specifically from Dynamics 365.  Dynamics 365 is the fastest growing Microsoft product, with a 38% growth in Q2 of 2020.

So why is Microsoft making this change now?

Since becoming Microsoft CEO in 2014, Satya Nadella has made the promotion of Azure the company’s main focus. In the meantime, Salesforce has taken control of the majority of the CRM market.  According to Salesforce’s founder and CEO Mark Bennioff, in 2019 Salesforce continued to dominate the CRM market with 18.4% of the market, while Microsoft held a mere 3.7%. But that may be about to change – Microsoft plans to compete hard with Salesforce!

What is Dynamics 365?

Dynamics 365 is an integrated business management system built from the ground up to increase sales and provide the best experience to customers and prospects. Dynamics 365 features CRM focused apps which include Dynamics 365 for Sales, Dynamics 365 for Customer Service, Dynamics 365 for Marketing, Dynamics 365 for Project Service, Dynamics 365 for Field Service, Dynamics 365 Business Central, and Dynamics 365 for Finance and Operations. Companies can choose to use one app by itself or in collaboration with the other apps from the Dynamics 365 suite. Visit our blog to learn what sets Dynamics 365 apart from other CRMs.

How can Dynamics 365 help my business?

Meet today’s challenges by bringing your customers and your business together with the next generation of CRM and ERP applications.

  • Dynamics 365 for Sales helps your sales team close deals faster using lead and opportunity management, activity tracking, and an easy to use mobile app. Dynamics 365 for Sales transforms your sales by boosting productivity, accelerating sales performance, and nurturing relationships with authentic and personalized engagement.
  • Dynamics 365 for Customer Service is a full-features solution that includes Case Management, entitlements, and knowledgebase articles to keep your customers engaged and enthusiastic.
  • Dynamics 365 for Marketing powers your marketing team’s ability to engage with prospects and customers. Dynamics 365 for marketing enables you to aquire new customers, as well as alowing you to better engage with and sell more to existing customer.
  • With Dynamics 365 for Project Service, you can deliver outstanding project experiences on time and within budget.  Foster collaboration across project teams and enable your employees to respond and resolve issues quickly.
  • With Dynamics 365 for Field Service your employees are empowered to deliver proactive, seamless end-to-end service that will increase customer satisfaction. Dynamics 365 Field service features preventative maintenance, built-in intelligence, and a simple drag-an- drop schedule board.
  • Dynamics 365 Business Central and Dynamics 365 for Finance and Operations power you to better manage your financials and sell smarter. Both apps allow you to make more informed decisions, accelerate financial close and reporting, as well as improving forecast accuracy. Dynamics 365 for Finance and Operations was designed for larger companies, while Business Central is for smaller companies.

In addition, Microsoft has recently released a Power Platform based solution aimed at helping organizations bring employees back to work safely.

Why Microsoft Dynamics 365 instead of Salesforce?

Both Salesforce and Dynamics 365 have some great functionalities to offer customers for sales, marketing, and customer service, but there are some significant differences between the two CRMs. Probably the most significant reason companies tend to choose Microsoft Dynamics 365 over Salesforce is its easy integration with other Microsoft products. All Microsoft products share the same data model and can employ knowledge from the data throughout all their products including Office and Outlook.

Microsoft Dynamics 365 includes ERP, while Salesforce does not. Effective ERP brings all your business processes together to improve collaboration, help your company to make data-driven decisions, and advance business productivity. There are other ERP solutions, but only Dynamics 365 combines the power of CRM and ERP into one easy to use solution. Plus, Microsoft Dynamics provides a variety of options for all business sizes.

Another one of the main differences between the two CRMs is in that of Business Intelligence. Dynamics 365 offers stronger analytics, real time dashboards, level data visualization, and flexible reporting. Another important factor in choosing a CRM is cost, as maintaining a budget is important to all companies. Microsoft Dynamics 365 is more cost effective than Salesforce.

Visit our blog to learn more reasons that Dynamics 365 is superior over Salesforce.

Get started Quickly with Dynamics 365 for Free

Would you like to see your sales and revenue increase? Would you like to see your employees work more productively and improve their customer relationships? Do you want to understand your customers in a whole new way? What if we told you that Dynamics 365 can do all this and more? With Microsoft Dynamics 365, you can be proactive, not reactive.

With Microsoft Dynamics 365 Sales Professional, you can streamline your sales processes, shorten sales cycles, and integrate seamlessly with Microsoft Office 365 and LinkedIn – helping you close deals and achieve your quotas faster.

Sales Professional trials are fully functional – but are limited to 30 days. Each Sales Professional trial comes pre-installed on a dedicated trial instance. You can’t install a Sales Professional trial on an existing instance.

Start Earning More Business Today!

If you would like to start earning more business today, maybe it’s time to get started with Dynamics 365. Contact the professionals at enCloud9  to get started with Dynamics 365 for free today. With our Sales Accelerator or Service Accelerator, you can get started in as little as 7 days. Our Accelerators are prepackaged Dynamics 365 implementations designed to get your business up and running rapidly.

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Startups: Focus your Energy on your Application, not your Infrastructure

February 7, 2020   TIBCO Spotfire
TIBCOStartUpsOEM 696x521 Startups: Focus your Energy on your Application, not your Infrastructure

Reading Time: 2 minutes

While smart infrastructure decisions are vital to application software companies, the most important aspect of intellectual property (IP) sits in the product capabilities expressed at the application feature and function level. The application layer is most likely where your company will realize its greatest IP value. 

Newly formed application software companies typically have one very important job, which is to validate the market with a ‘minimum viable product’(MVP). Behind the scenes, the process to build the MVP is usually driven by a set of market requirements that are almost always closely tied to substantive feedback by different types of potential users. In simpler terms, the product development focus must have a good grasp on what the customer wants and align that to the features within the software solution. As a consequence of the above-stated approach, one can imagine, nearly 90% of important conversations for application product development at an early stage will center around application capability as opposed to application infrastructure. 

An overweight focus on the application functional layer is generally a good thing, as your company’s priority should be to get the application features to align with early customer needs and drive adoption. That said, after going to market and maturing beyond the MVP stage, most software teams will need to start paying attention to the infrastructure capability, which generally sits behind the scenes and will touch the areas of: security, scalability, microservices, and integration, just to name a few.  

Most startups face the difficult decision of how much and where to invest infrastructure capability. They must choose between building it in-house (organic) and using an (OEM) solution as a deeply embedded option. Let’s take a moment to look at the pros/cons and market value impact of the aforementioned options at a high level.

Building your infrastructure in-house vs OEM

Infrastructure Options Pros Cons Market Value Conclusions
Organic
(In-House) 
Very specific to the app use cases
Full IP ownership
Expensive to hire
Evolving requirements will require further investment $ $ $
Longer to go to market
Medium-IP owned by the firm but not viewed as essential by the customer because it’s behind the scenes. So, bang for the buck is moderate at best and execution risk is high given low expertise
OEM (Deeply Embedded) Fastest to market
Provides road-tested capability to reduce risk
Quicker to adapt to customer technology shifts quickly
Less expensive to maintain than hiring, building, and growing in-house infrastructure team
Generally broad capability hammer for a thumbtack
IP is owned by OEM company
Need to invest in learning and embedding OEM through series of POCs
High-market value is driven by much faster time to market and less technology risk and debt that might accrue if product landscape shifts

As you can see from the above chart, embedding your application will give you a much higher market value because you will get your application to market faster. You will also experience less technology risk that might accrue if the product landscape you are working in shifts.

Learn how TIBCO’s deeply embedded OEM solutions can help you get your tech start-up’s infrastructure right and allow you to focus your energy on your applications. 

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How NetSuite Helps Mexican Ecommerce Company Ibushak ‘Focus On What Matters’ During Massive Growth

December 10, 2019   NetSuite
1%20(1) page 001%20(1) How NetSuite Helps Mexican Ecommerce Company Ibushak ‘Focus On What Matters’ During Massive Growth

How NetSuite Helps Mexican Ecommerce Company Ibushak ‘Focus On What Matters’ During Massive Growth

Posted by Kendall Fisher, Executive Producer and Host of The NetSuite Podcast

In 2004, Ibushak—a Mexican ecommerce provider helping companies of all sizes sell and distribute products across Latin America—was fulfilling 40 orders a day. Fast forward to 2019, and the company is now seeing 2,500 orders a day.

That’s a tremendous amount of growth in a short period of time, and something that co-founder and CEO Mauricio Bouzali believes couldn’t be done had he not decided to implement Oracle NetSuite in 2015.

On this episode of “The NetSuite Podcast,” Bouzali takes us through Ibushak’s growth journey—from the moment he and his brother decided the Mexican marketplace needed a company like Ibushak, to developing partnerships with small, medium and Fortune 100 companies, to its 140% year-over-year growth.

Bouzali dives into NetSuite’s support in this growth, becoming “the heart” (as he puts it) of Ibushak and touching every part of the company. He says NetSuite’s biggest impact has been allowing him and other members of the leadership team to step away from operations, and rather, focus on what matters: Continuing to grow the company, always meeting customer expectations and discovering new technologies—like AI and BI—to further advance Ibushak’s competitive stance in the industry.

In fact, Bouzali concludes with one piece of advice for companies that are currently considering NetSuite: “The best day to implement NetSuite is yesterday.”

To hear Ibushak’s full success story, listen to the episode on Apple Podcasts, Soundcloud or YouTube.

Posted on Mon, December 9, 2019
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Upstream COO: Focus On Increasing Production And Reducing Operating Costs

October 27, 2019   BI News and Info
 Upstream COO: Focus On Increasing Production And Reducing Operating Costs

As an upstream oil and gas chief operating officer, you have a huge responsibility for exploration and production (E&P)– e.g., what’s your cost per well? And if you get it wrong, you stand to lose a lot of money – and risk your company’s future.

As a result, you’re much more attuned to key performance indicators (KPIs). In fact, you watch them like a mother bird watches its fledglings. And the more you know about those KPIs, the more you obsess about them. In this blog, we’ll tell you how to get more KPIs than you ever dreamed of.

For starters, did you know that digitizing oilfield operations improves KPIs and helps you build an intelligent enterprise? That means you can:

  • Increase well profitability by 3-10% through production optimization and a focus on maximizing production and minimizing facilities and well costs?
  • Reduce capital project costs by 1-3% through full lifecycle capital project management – with a seamless transition from project management to operations/maintenance?
  • Reduce operating costs by 2-5% through a focus on cost management and prioritization of oilfield service activities?
  • Reduce maintenance, repair, and operations (MRO) inventory by 5-10% through full real-time visibility to inventory and supply chain? Plus, you can improve your warehouse and supply chain integration with budgeting, planning, and operations.

The essential traits of effective digital operations leaders

Successful digital operations leaders understand that they must acquire the needed digital capabilities – and realize the ones that their team hasn’t developed yet. They challenge everything, including the status quo.

But more than that, they are data-driven, moving to a cycle of continuous delivery and improvement, and adopting methods such as agile development and Big Data analytics to increase the pace of innovation.

To continually improve, digital leaders must continue to experiment.

“You always knew digital was going to change things, but you didn’t realize how close to home it would hit. In every industry, digital competitors are taking advantage of new platforms, tools, and relationships to undercut competitors, get closer to customers, and disrupt the usual ways of doing business. The only way to compete is to evolve.”
      ―James McQuivey of Forrester Research

Oilfield operations is the center of production optimization

Many, if not all, of you are on a digital transformation journey. By becoming an intelligent enterprise, you stand to be counted among the leaders in your industry, and the benefits are legion. How can you tell if you’re doing it right? What does success look like? Not surprisingly, operations is well-positioned to monitor progress: First, you can have a real-time view of upstream and downstream margins – by operating company – with a drill-down to bills of materials (BOM). Next, you can have a real-time view of profitability for every region, field, well, and pay zone.

If you’re looking for data-driven insights, you can project downtime analysis for operations and maintenance and analytics for rotating equipment and well operations. And if you want global visibility into critical operational processes, your KPIs can be tied to production performance and business process automation.

Customer success story: Large upstream independent

Company M is an E&P independent with production operations in the US, Canada, and Malaysia. Company M wanted to optimize production in its existing assets, expand development opportunities in profitable business units, and reduce operating costs wherever possible while strongly emphasizing health, safety, and environment (HSE) compliance. It was committed to integrated business and operational processes such as well profitability and operational integrity. Most importantly, it was seeking a business partnership that could deliver results quickly.

Its objectives were to have a set of common tools that could decrease downtime and operating costs as well as support future growth. Then, it would use best-of-breed applications that created silos of technology and operational inefficiency. And, it would leverage the latest cloud technology for analytics, mobile devices, and dashboards with real-time views into operations and profitability.

We helped Company M make better decisions on a global basis so it could have visibility into finance, procurement, supply chain, and asset management processes. And, we helped it manage well profitability and optimize operational activities – and provide decision-makers with back-office ERP data.

The benefits came quickly. The company achieved all of its focused transformation objectives and value drivers and provided better visibility into global oil and gas operations. And it was able to provide valuable information on well profitability and operational integrity to oilfield managers, which allows them to make better operational decisions.

  • 25 weeks from installation and testing to go-live of finance, procurement, supply chain, asset management, and HR.
  • 2-5% reduction in operating costs with automated manual processes and reduced non-productive time (NPT) for oilfield operations
  • 5%–10% reduction in spare parts inventory with an integrated business planning process (Source: SAP Benchmark Surveys)

“The real value for us is moving into upstream operations management – well P&L, thoughtful planning in plant maintenance, forecasting, and predictive analytics, not reactive fixes. We’re very excited about where upstream operations management is going to take us.”
      ―Director of IT Planning and Strategy, Company M

Oilfield supply chain capability road map

Your road map to organizational change goes like this:

  • Mile one: Evaluate all exploration and production plays to determine key opportunities to develop. Then, generate a global development plan for all oilfields that optimizes profit and minimizes operating costs. Next, develop a forecast and strategy for the hydrocarbon supply chain.
  • Mile two: Balance capital project demand and supply through rapid simulations and analysis, and align plans with the unified model for financial targets and metrics.
  • Mile three: Develop a supply chain for each region using common processes and improve production planning and scheduling. Then, access advanced order promising and allocation, and plan supply across the network to meet business priorities.
  • Mile four: Run multimode, domestic, or international transportation processes in one holistic solution and enable international coordination of logistics with tracking, collaboration, and yard logistics.
  • Mile five: Manage advanced distribution centers and production warehouses with optimization capabilities.

KPIs aren’t everything. They’re the only thing.

Of course, KPIs are not the only factor in your operations. You need to be aware of your employees, your wells, maintenance, changing technology, sensors, EPA and OSHA regulations, IoT, etc.

But when your KPIs fall into place, pretty much everything else will follow.

Follow SAP Finance online: @SAPFinance (Twitter) | LinkedIn | Facebook | YouTube

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Facebook Accelerator London opens to non-U.K. startups with a focus on transformative tech

September 23, 2019   Big Data
 Facebook Accelerator London opens to non U.K. startups with a focus on transformative tech

Facebook has announced the third edition of its London-based accelerator program, alongside a rebrand and a renewed focus on startups from across Europe and neighboring regions.

Launched initially in the U.K. capital as LDN_LAB nearly two years ago, the 12-week incubator program will now be called Facebook Accelerator London, to make its purpose as a startup accelerator more clear. The actual physical space where the program takes place will still be called LDN_LAB, a spokesperson added.

While Facebook has previously operated a number of startup incubators around the world, for example one for data-driven startups inside Paris’ Station F campus, LDN_LAB is Facebook’s first ever in-house accelerator, located at its main London HQ. As part of the program, which will operate in partnership with digital consultancy Founders Intelligence, participants get access to Facebook employees, workshops, mentorship, and more.

So far, each intake at LDN_LAB has focused on a single key theme, the first one being startups working on technology to build communities, while the second cohort was all about “deep tech for good.” In a similar vain, the third Facebook Accelerator program, which opens for applicants in November, will target “high-growth startups” working in transformative technologies such as artificial intelligence (AI), virtual reality (VR), augmented reality (AR), and blockchain, among “other Facebook products and technologies.”

Going global

While the Facebook Accelerator program has until now only accepted applications from U.K.-based startups, it is looking further afield for its next cohort.

“Innovation is at the heart of Facebook and today we are opening up our London accelerator program to applications from startups across Europe, the Middle East, and Africa,” noted Nicola Mendelsohn, Facebook’s VP of EMEA region. “The selected startups will gain access to experts from across Facebook including those working in augmented reality, blockchain, and AI.”

There are other caveats for acceptance onto the program too. Facebook said that it’s also focusing on technology that has a “positive impact on the world,” including those working toward improving “digital connectivity” globally.

Each of the program’s various areas of focus tie in with technologies that Facebook is actively working on. It recently announced plans for a blockchain-based cryptocurrency called Libra, for example, while it’s also looking to improve internet infrastructure via various conduits, such as satellite-based Wi-Fi hotspots and subsea cabling projects. Elsewhere, the social networking giant is investing heavily in the VR and AR spheres too.

London, too, has emerged as major hub for Facebook’s technology development. The city is now the company’s largest engineering hub outside of the U.S., and a few months back it announced plans to open a third London office to house 500 new technology roles, around 20% of which will be focused on AI.

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How Outdoor Voices Got Its Supply Chain In Order So It Could Focus On Its Customers

July 8, 2019   NetSuite
outdoor%20voices%20png How Outdoor Voices Got Its Supply Chain In Order So It Could Focus On Its Customers

Posted by Kendall Fisher, Executive Producer and Host of The NetSuite Podcast

Tyler Haney founded her activewear apparel company, Outdoor Voices, in 2014 with a mission to get the world moving.

She envisioned a brand built for the everyday recreational enthusiast, rather than the “stronger, harder, better, faster” mentality championed by athletes—a brand that could grow with different communities across different cities, be it in hiking or bird-watching, jogging or dog-walking. From product designs to social media content, right down to the choice in models and shop décor, Outdoor Voices is a community-led brand. 

Outdoor Voices’ goal of freeing fitness from performance filled a hole in the activewear industry, resonated with a nationwide community of recreationalists and elevated the company to massive growth within just a few years. 

However, as any high-growth business experiences, Outdoor Voices was challenged with upholding this mission as it struggled with its operations, gathering the right data, planning for the future and successfully scaling at such velocity. 

After running on systems that put Outdoor Voices out of commission for days at a time, VP of Operations, Nate Peterson, and VP of Technology, Kevin Harwood, set out to find a business management solution aligned to the company’s priorities and pain points. 

Peterson and Harwood join us on this episode of “The NetSuite Podcast” to explain why Outdoor Voices ultimately decided to implement Oracle NetSuite for order-to-cash, procure-to-pay, inventory management and financials. They then reflect on how this decision enabled leadership to focus on its mission and the “things that are important to the customer, not important to the supply chain.” 

Listen to the full episode on Apple Podcasts, Soundcloud and YouTube.

Posted on Mon, July 8, 2019
by NetSuite filed under

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D365 In Focus: Does Your Organisation Need Change Management? [VIDEO]

July 2, 2019   Microsoft Dynamics CRM
Change Management Video 300x225 D365 In Focus: Does Your Organisation Need Change Management? [VIDEO]

When organisations invest in Microsoft Dynamics 365, they are also investing in the behavioral changes that employees must make in order for the system to yield a return. In today’s D365 In Focus video, Latoya discusses the challenges organizations face when implementing Dynamics 365 and how a PowerObjects custom training can help. Check it out!

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D365 In Focus: Does Your Organisation Need Change Management? [VIDEO]

January 10, 2019   Microsoft Dynamics CRM
Change Management Video 300x225 D365 In Focus: Does Your Organisation Need Change Management? [VIDEO]

When organisations invest in Microsoft Dynamics 365, they are also investing in the behavioral changes that employees must make in order for the system to yield a return. In today’s D365 In Focus video, Latoya discusses the challenges organizations face when implementing Dynamics 365 and how a PowerObjects custom training can help. Check it out!

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Better Donor Insight Helps Compassion in World Farming Focus on Its Mission to End Cruel Factory Farming

January 7, 2019   NetSuite
ns podcast 670x446 nick dugdale lq 010719%20(002) edited Better Donor Insight Helps Compassion in World Farming Focus on Its Mission to End Cruel Factory Farming

Compassion in World Farming (CIWF) is a nonprofit that believes animals deserve to be treated with compassion and respect, and thus, its mission is to end cruel factory farming practices globally.

The organization has been incredibly successful in fueling that mission. With seven offices around the world—including the U.K., the U.S., the Netherlands, Poland, Italy, France and Belgium—CIWF has become one of the leading farm animal welfare charities in the world.

Of course, with that kind of global growth, CIWF needs the right systems in place to track activity across various countries, markets, donor relationships and so on.  Unfortunately, that realization didn’t come without a fair share of challenges.

In fact, Nick Dugdale—CIWF’s head of finance—explained that, at one point, the organization was utilizing six different accounting systems (yes, six). 

“If we wanted to customize something, we’d have to customize it six times and have six conversations to do it,” Dugdale revealed, admitting he was putting in too many overtime hours during those days.

In early 2017, Dugdale decided it was time for CIWF to move onto one, all-encompassing finance system, and in doing so, he knew two things for sure: 1) It needed to be a true cloud system, and 2) it needed to be an incremental implementation.

Find out why CIWF eventually chose NetSuite to help manage its financials, the pro-bono consulting NetSuite was able to provide the organization for donor management and where the company stands today following the implementation. 

Tune in for the full conversation on Apple Podcasts, SoundCloud and YouTube. 

Posted on Mon, January 7, 2019
by Barney Beal filed under

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Rethink Marketing Podcast: Focus on the Funnel

January 4, 2019   CRM News and Info
2018 AO RethinkMktgPodcast Featured Evans Rethink Marketing Podcast: Focus on the Funnel

What is a marketing funnel?

Nathan: How do you define a marketing funnel?

Michelle: That’s such a great question because a lot of times when I talk about marketing funnels with people, they have one of two responses. Either they’re like panicked deer in the headlights, like that just seems really overwhelming and the technology seems overwhelming, or they just think, oh man, that just feels like it’s super salesy. And I have to say, you definitely can have really complicated, tech crazy funnels, or you can have really salesy funnels but that’s a choice.

I don’t teach my clients and my students to do it that way. What I love to do with marketing funnels is use them as a way to number one, attract the right audience who’s actually going to be interested in buying what you have. Because there’s nothing worse and Nathan I know you’ve been in business for a good amount of time, there’s nothing worse than spending a lot of time with somebody who doesn’t have a need, doesn’t have the budget and can never buy your product right?

So number one, a marketing funnel is designed to attract in the right people who have the need, who have the desire and who can ultimately buy what you have. The next step for a marketing funnel is to really invite them in, invite them to come closer and that’s opting in for something, for a webinar, for a PDF, for a video, you know who knows what you’re going to have them opt in for, it depends on what you’re selling.

But you’re inviting them to come closer, to lean forward, to give you that small yes that says, “tell me a little bit more about this.” And then, this is the part of the marketing funnel that I love. It’s the holistic part that gives you an unfair competitive advantage because you’re able to set the stage for three really important things. Why you or why your company? Why this offer is what they’re looking for and why now is the time where they can’t afford to wait.

So when you have the stage set for that, before you get into the sales conversation, the sales conversation is just so much easier, so much less friction, so much less having to chase and push, and so much more finding like, is this the right fit? Are we the right …? Is this the right step forward and how can we make this work for you? And then you just give them a clear next step, like this is how we work together.

And when you do a marketing funnel in that way, you attract the right people who are really engaged in what you’re all about. So it’s not just about selling, in fact it’s about serving first and helping them see why you, why this offer and why now. And you get these people who are so bought into what you’re doing, what you offer, why you’re so valuable that you, sales almost becomes just like the logical next step to just continue the conversation.

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