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Bolly4U; Choose the Best Online Streaming Website to Spend Your Time in a Quality Way

April 23, 2020 Humor

Bolly4U has been presenting quality entertaining videos for free, for over many years, and thus has become a hot topic among all the age groups. In this rapid and modern life, you might have noticed that the movies and TV series are loved, awaited, and appreciated among the young and the new generations. Bolly4U is going to be the best option for you if you want to spend your leisure time watching quality movies.

This is one of the best web-based platforms, where you can get access to the latest Hindi, Tamil, and English dubbed movies for free. The site owns a large catalog of all sorts of movies with the best ones of all times absolutely for free. In the upcoming lines, you are going to read all about this amazing website and the way to watch movies within a safe and secure environment.

Types Of Entertaining Stuff On Bolly4u?

You may find there incredibly a huge variety of latest Bolly4U movies. The site has made it possible to find almost all types of movies available on its platform. There are different types of movies including the Telugu movies, Tamil movies, Tamil dubbed movies, Telugu dubbed movies, Hindi new movies, Hollywood latest movies, Kannada movies, Telugu dubbed Hollywood movies and Telugu AVI movies.

Relaunching with New Clone Names

Though the Bolly4U online movie streaming site has been banned many times, yet they have got tricks for this problematical issue. They are running all of their illegal activities by changing multiple clone domains. As they get shut down with one domain name, they move to the other one and resume sharing the latest movies, mega shows, and web series on their web portal. At the current time, they are running all of their unlawful activities from different domains.

Here is a small list of some of the banned, and active domain names of Bolly4U.

https://bolly4u.tube/
https://bolly4u.trade/
https://bolly4u.best/
https://bolly4u.info/
https://bolly4u.org/
All the links are going to redirect you to the official site

The old domains that were shut down

bolly4u.rocks
bolly4u.net
bolly4u.video
boll-y4u.com
boll-y4u.live
boll-y4u.rocks
boll-y4u.site
bolly4u.ninja
bolly4u.work
boll-y4u.online
boll-y4u.video
boll-y4u.asia
boll-y4u.website
boll-y4u.ninja

Incredible Video Quality with Crystal Clear Results

Bolly4U presents the best quality movies to its visitors without charging them any monthly or annual fee. If you type some queries about the movie you want to watch in the search bar, you will get results instantly based on your search. If you are seeking a movie to download, there is also an option to choose the resolution quality like 720p, 1080p before downloading it. You will get every movie listed with additional information like name, story, duration, genre, cast, rating, and release date, etc. with the movie.

Easy to Navigate Web Portal, and User-Friendly Interface

The site has been designed with a user-friendly interface and owns an easy to navigate plan. Thus it makes its user feel comfortable while browsing the site. In this web-based free movie store, there are many sections and categories, where you can find your favorite music, movies, and shows. The navigation to the site is very simple, that you can find all your desired stuff within just a few steps or clicks. You will never find yourself alone or feel perplexed to navigate the site.

Huge Variety of Movies and Shows

When you visit the site, you may find the main menu that leads you to different sections. All the sections are categorized into different genres of the movies, TV series, and mega shows. If you want to watch romantic movies, you will get big data regarding your taste. For kids, there is a kids’ corner containing cartoons and animation movies. The women can find fashion shows on the site. If you are a sports lover, you can watch any small or major sport event. The videos about International mega shows can also be had on the site. To find it all, you have to just log on the site, and visit all the data freely.

Don’t Forget The Site is Presenting Pirated Content

Bolly4U is a well-known platform to present pirated movies from Bollywood, Hollywood, and South Indian film making industry. If you consider the site on moral values, it is not suitable for you to watch pirated movies, because it causes a lot more loss to the filmmakers. It’s therefore not appreciated to watch movies on such a site.

The Care, You Should Take

Though you can browse the Internet without any worry, yet if you are visiting free streaming sites like Bolly4U. You are suggested to be cautious, and careful while staying on the site. If you want to be safe and secure when you are visiting such websites. You are recommended to follow the instructions, discussed in the upcoming lines.

Reliable VPN and a Quality Anti-Virus

If you are a frequent user to Bolly4U and love watching pirated content. You must remember that watching illegal and pirated movies is not encouraged by cyber law enforcement authorities and is considered a crime. Therefore you are advised to use a reliable VPN to hide your location. It would help you to be possibly secured. The site presents free stuff to its viewers, and therefore you must know that the free contents are always threatening. And never free from the danger of viruses, malware or threat to your devices. Most of the free website contains the threat of fatal viruses that can harm your Internet-connected device. You are warned to use some quality anti-virus program before staying on such websites. Watching movies on pirated streaming sites could be a straight virus threat to your pc, laptop or smartphone

Never Share Any Of Your Personal Details On The Site

The site is operated by unknown people and unknown locations. Therefore it is never wise to share your personal, financial, or business details with anyone on such platforms. At the very first you should conceal all of your financial details and share them with anyone. Second, beware of online credit card hackers; who always wander on such sites and keep on befooling the people to deprive them of their assets.

Disclaimer

You are therefore notified that watching pirated content is illegal and not a good practice. As it is said ‘Safety First’, you should avoid visiting such sites. And use Netflix, Amazon, and HBO site to watch all the latest movies, but in a safe and secure atmosphere. On our site, we don’t recommend piracy in any way.

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Business Now Website to Inspire, Engage and Educate the NetSuite Community

April 16, 2020 NetSuite

Posted by Lorna Garey, Executive Editor, Brainyard

Not much is certain right now, but one thing we know for sure is that the NetSuite community of customers, experts and partners is rich in agile, inspiring, resilient leaders. They’re generous and candid in sharing the challenges their organizations are facing now, what adaptation looks like in their worlds and how they’re positioning their businesses to come out on the other side stronger. Maybe not quite the same, or even a little bit the same. But the content team at NetSuite has a front-row seat into how being part of a community, caring for customers and employees and forging smart partnerships is paying dividends.

We decided to pull all that collected wisdom into a hub that we’re calling Business Now. The idea is to crowdsource smart strategies, advice from our editors and industry experts and some pretty darn inspirational stories, package it all together, and make it easy for you to learn and commune virtually with your peers.

Here’s what you’ll find:

Best practices, financial advice and resources gathered from around NetSuite, including this blog, the Brainyard and Grow Wire. Need to craft crisis messaging, figure out how to access new funding sources or get your employees set up to WFH
without depleting cash reserves? We’ve got all that and more.

Practical, vertical-specific guidance for business leaders in retail, restaurants & hospitality, manufacturing and nonprofits. We started here because let’s face it, these organizations are facing extraordinary challenges that hit almost overnight. What I’d say to those leaders is, you’re not in this thing alone. We’ve collected important links and advice, all of it very relevant to your reality.

Inspiration and genius ideas. Really. Remember I said you’re not in this alone? Here’s where we’ve collected those inspiring stories of resilience. What do you do if you sell eyewear but can’t exactly have customers in your store trying on frames? Or you’re in the nonprofit sector providing no-interest loans and financial advice and suddenly demand increases tenfold? You get creative, that’s what.

Events roundup: These interviews, podcasts and webinars are a labor of love for our team. We’re getting practical, like asking top financial leaders what tools and techniques help them pull off a virtual close without breaking an (obvious) sweat. But we’re also looking to inspire. Meet some amazing young performers courtesy of School of Rock, work off some of the “quarantine 15” in a Yoga Sculpt class with Fithouse or learn from a sleep expert how your bedroom environment and nighttime routine might be keeping you from sleeping soundly.

Our goal with Business Now is to save you time by bringing resources into one hub, yes, but again, we believe that personal connections and peer support are more important than they’ve ever been in our lifetimes. It’s an extraordinary time. None of us will come through unchanged.

Posted on Wed, April 15, 2020
by NetSuite filed under

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The NetSuite Blog

Learn how Power BI can help with extracting data from a website

December 12, 2019 Self-Service BI

Join Indira Bandari, Microsoft Data Platform MVP for a Power BI Webinar on December 10, 2019 11:00 am PST.

Join webinar here

Indira Bandari for a webinar walking us through simple to complex scenarios on how to extract data from a website in Power BI.

In this session Indira will go through the a simple table import scenario using the “Add Data By Example” button to import data from a website when there are multiple page numbers.

More about Indira Bandari here

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Microsoft Power BI Blog | Microsoft Power BI

ProBeat: Alexa, what is the worst shopping website? ‘I’m a big fan of Amazon.’

November 30, 2019 Big Data

Five years ago, Amazon debuted the Echo with Alexa in the hopes of getting its customers to shop more on its site. Echo and all the Alexa devices that followed turned out to be pretty useless for shopping, but okay at plenty of other tasks. In fact, Alexa was so okay that we now have a plethora of virtual assistants, including Bixby, Cortana, Google Assistant, Siri, and so on.

But Alexa itself still sucks at shopping, despite its creator’s roots. That should be a warning to anyone trying to base their shopping business on virtual assistants. If you look closely, it becomes clear that Amazon knows this.

No earnings breakout

Amazon makes over 90% of its revenue from commerce. The rest is AWS, subscriptions, and other bets like ads. It’s easy to forget that Amazon is a retailer masquerading as a tech company.

Amazon doesn’t break out how much Alexa contributes in its earnings reports. Even though Alexa has the ability to let you buy goods on Amazon, few people do this. To be fair, that also goes for the other tech giants. In fact, Cortana is not even mentioned in Microsoft earnings, Google Assistant in Alphabet earnings, nor Siri in Apple earnings.

Amazon is unique in this regard — the company does mention its virtual assistant. A lot. Last quarter, Alexa showed up 22 times in Amazon’s earnings release. But Amazon won’t attribute any shopping numbers to Alexa because they’re insignificant.

The existence of Amazon Assistant

Furthermore, Amazon already has a shopping assistant: Amazon Assistant. It helps you shop online by comparing products from Amazon as you shop on other retail sites. It’s basically Amazon’s way of getting you to come back and shop on Amazon.

Amazon Assistant is available as a browser extension for Chrome, Firefox, Edge, Internet Explorer, and Opera. There’s even an Android app.

The very existence of Amazon Assistant tells you something about Alexa. If Alexa was any good at shopping, Amazon wouldn’t have to build out a separate assistant for its main business. Amazon would simply direct its shoppers to Alexa.

Continuously fixing gaffes

The third way we know Alexa sucks at shopping is by talking to it. Ask Alexa what the best shopping website is. Alexa thinks it’s Amazon. Ask Alexa what the worst shopping website is. Alexa also thinks it’s Amazon. Oops.

Amazon’s voice recognition can distinguish between the words “best” and “worst”, but apparently Alexa doesn’t understand the difference. Not exactly something you want when you’re trying to buy the best product in a given category. (If you say “site” instead of “website”, Alexa will respond that it doesn’t know.)

This isn’t the first mistake Alexa (or any other virtual assistant) has made, and it certainly won’t be the last. This is exactly why Amazon doesn’t let Alexa play a significant role in its core business: It’s still too early and too risky. Until Alexa becomes smarter (and Amazon is making improvements monthly), the Amazon Assistant will have to do.

ProBeat is a column in which Emil rants about whatever crosses him that week.

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Big Data – VentureBeat

3 Common Website Pitfalls to Avoid and What to Do Instead

October 26, 2019 CRM News and Info

But the customer experience is just part of the equation. Too many error codes can seriously wreak havoc on your SEO, making it nearly impossible for potential leads to find you in the first place. If your competitors are showing up in that #1 or #2 spot on a search engine results page (SERP) and your website is not listed until the second page of the search rankings, you’re at a severe disadvantage.

Taking action to fix any existing errors will improve your SEO and guide customers to the information they need.

How to Fix HTTP Error Codes:

Unfortunately, HTTP error codes actually don’t tell you much at all about what is wrong with your website. So, unless you’re a seasoned web developer and know the ins and outs of your website, these errors can make you feel pretty helpless.

To be clear, not all codes should signal an alarm, but you should take action when you encounter those ranging in the 400s and 500s. Here’s what they mean for your website and what you can do about them.

400s (Page Missing or Not Found)

Http error codes in the 400s refer to pages that are currently missing from your website or completely gone. The two most common errors you are likely to encounter are 404 errors (Page Not Found) and 410 errors (Missing).

For 404 errors, a common practice is to create 301 redirects, but many organizations make the cardinal sin of simply sending visitors back to the homepage, which confuses the heck out of both Google and your users. To avoid disrupting the customer journey, make sure that you redirect users to relevant content. For example, if the page missing originally linked to a blog called “The 10 Best Running Shoes Under $ 100,” then you should try to link to another piece of content that discusses affordable running shoe options.

410 errors refer to a page that is missing and does not redirect visitors to another resource on your website. The best way to deal with these is to remove any remaining links on your website that point to pages with 410 errors to avoid sending visitors and bots to information that is no longer available.

500s (Server Error)

Error codes in the 500 range usually mean there is an internal server error or that the server is unavailable. These errors prevent both search engines and potential customers from finding you, so it’s important to determine their cause and resolve any issues as soon as possible.

Because 500 errors are a bit more complex, a good place to start is working with your web developer to find the root cause. But, let’s say you’re a one-to-two person marketing team without an in-house web developer; there are still resources available to get to the bottom of this problem. I myself had a 500 internal service error pop up on my personal website and was unable to even log in to my instance of WordPress.org. I contacted the lovely people at my website hosting provider and they fixed my problem in only a matter of minutes.

Your Website Lacks Keywords and Language That Resonates With Your Audience

Failing to have the right keywords is another common website pitfall that impacts the visitor experience and your SEO. When your website isn’t packed with keywords and optimized to rank high in search, your target audience may never know you exist or that you can provide solutions to some of their greatest challenges.

But, let’s say that your potential customers do manage to find you despite your low search ranking, failing to have top-ranking words or phrases can still put you at a great disadvantage. If the language that permeates your website doesn’t resonate with the terms and phrases your visitors use on an everyday basis, they might not be able to see the value in what you have to offer.

The lesson here is that being able to speak the language of your audience is key to creating a seamless customer experience that allows your potential customers to find you, understand how you can solve their problem, and easily convert when they’re ready.

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5 Tips to Optimize Your Website to Drive More Conversions

October 4, 2019 CRM News and Info

Your company’s website is probably your most powerful marketing and sales tool, yet many businesses neglect to create an enjoyable digital experience that drives conversions. Factors such as content, loading speed, design, and structure all play an important role in encouraging prospects and existing customers to continue navigating your site. Failing to account for these important factors will lead to lost opportunities and a negative brand reputation.

shutterstock 581138200 1 5 Tips to Optimize Your Website to Drive More Conversions

We live in a digital age where our customers know that the solutions to their pain points are a quick search away and have become accustomed to receiving fast and reliable service from their chosen vendors. That means that companies have to be willing and ready to deliver relevant content, information, and solutions at a moment’s notice to capture their target customer’s attention and generate conversions.

However, when your website is not optimized to match your users’ needs, providing customers with the type of experience they have come to expect becomes much more difficult. If customers have to wait too long to get what they want and need or can’t find what they’re looking for, they’ll likely look for solutions elsewhere. But failing to optimize your website to match customer preferences doesn’t just affect bounce rates; it also impacts order size, customer satisfaction, SEO rankings, and your ability to gain conversions.

In other words, if you’re not seeing the results you want, it might not necessarily mean that it’s time to overhaul your marketing strategy. The solution to your demand and lead generation goals could be as simple as taking the steps necessary to make your website faster and create a more enjoyable browsing experience for your customers.

Today, we’re going to walk you through 5 things you should focus on to do just that.

1) Measure the Speed of Your Website and Optimize Accordingly

Your site can have the best content, SEO, and design, but all it takes to make your bounce rates skyrocket is a slow page loading time. Your target customers want quick answers to their most pressing questions, and having to wait around — even if it’s only for a second or two — can motivate them to look for a solution elsewhere.

The good news is that even if your page load time is very slow, there are tools that can help you measure performance and determine the best course of action. To start, you should check out Think with Google’s Test My Site tool. This handy tool will help you evaluate your website and give you pointers on what you can do to optimize it for speed. You can even generate a report so your team can review recommendations and collaborate to develop an appropriate plan of action.

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Act-On Blog

Dynamic Website Personalization: How to Use It Successfully

August 4, 2019 CRM News and Info

2) Choosing the Right Website Personalization Vendor

If you’re serious about adopting an effective website personalization vendor, and you’re confident that your existing content strategy is in tip-top shape, the next step in the process is to begin researching and vetting potential vendors. There are a lot of helpful solutions out there, but every organization will have different needs, so your company’s industry, size, and mission should heavily influence your selection process.

Here are a few questions you’ll want to ask as you begin interacting with potential website personalization solutions:

1) How Does This Website Personalization Solution Fit in with Our Current MarTech Stack?

The different tools and technologies your sales and marketing teams use should complement and enhance one another, and the same is true of a website personalization solution. Before deciding on a platform, you should speak with vendors about how their solution fits in with your existing MarTech stack. Specifically, the tool should play nicely with your marketing automation, CRM, and CMS systems, as well as any third-party APIs you’re using. If the proposed solution doesn’t integrate seamlessly with your existing technologies, you should move on — or at least ask if they’re working on building out new integrations.

2) What Are the Capabilities of This Website Personalization Solution?

As I mentioned earlier, not all website personalization solutions are created equal, and some are better suited for specific use cases. So, depending on what you and your key stakeholders have identified as your principal needs, you’ll want to look only at those solutions that are able to meet those needs. Whoever you choose should provide flexible, outcome-based solutions and be willing to work with you to align your content marketing strategy with their platform. Most importantly, the solution should allow you to turn anonymous visitors into known users so that you can continue to market to those individuals on separate marketing channels, such as social media and paid digital advertising.

3) What Are the Limitations of This Website Personalization Solution?

Does the solution work sitewide? Can you tailor it to work in different ways on different pages? Does it work with your CMS? How much work does it require on your end? These are pivotal questions that you should be asking, and the answers will inform your decision. The best website personalization tools are dynamic and can be formatted to any site or page to provide the best content or product recommendations at the perfect time to influence buyer intent. Furthermore, the tool you choose should be simple to use and operate on rules-based logic that make sense given how you’re housing and categorizing your content.

4) What Are the Costs Involved in This Website Personalization Solution?

Website personalization solutions vary greatly by cost, so you’ll want to understand your budget limitations and make that figure clear to the vendor before getting too far in the weeds. There’s no sense wasting your time speaking with a company out of your price range. Once you’ve established a mutual understanding, you’ll need to look closely at several line items in the quoted price — including ongoing management and strategy, onboarding and training, data connections, and platform access. You’ll also want to consider contract length and potential fees for choosing to opt-out prior to completing the engagement.

5) What Is the Time to Value with This Website Personalization Solution?

The most commonly used misnomer in marketing and sales technology applications is “out-of-the-box.” I hear this phrase constantly, and the truth of the matter almost never matches the promise. And when dealing with website personalization, it’s often more misused than with other software tools. Regardless of what a vendor tells you, you need to understand for yourself what goes into getting up and running with your website personalization solution, and the best way to do that is by speaking with current and former users of each solution. You should ask them how long it took to develop their strategy, how long it took to start seeing results, and how long it took to start optimizing their content strategy based on the performance of their website personalization solution.

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Act-On Blog

Meet Your Prospects Where They’re at by Personalizing Your Website Content

July 4, 2019 CRM News and Info

What Are the Benefits of Website Personalization?

We all know that creating compelling content that is informative and encourages engagement can be extremely difficult. And when we up the stakes to try to make that content more personalized for our target audiences, it’s not only challenging, but it can also eat up a lot of valuable resources. It’s hard to be all things to all people, but using software to personalize the user experience is a great way to increase efficiency, web traffic, time spent on your site, and conversions and marketing qualified leads (MQLs) while also conserving resources.

The level of personalization on a website can vary greatly depending on several factors (company size, website sophistication, industry — just to name a few), and certain aspects of website personalization work better with certain sites depending on the function of those sites. For example, are you running an e-commerce site? A marketing agency? Maybe you’re the webmaster or content manager for a local news outlet? Each would likely enable different types of personalization — and each of those could have significant upside if implemented properly and with a sound strategy.

For our purposes, we’re going to focus on how personalizing content can benefit small, medium, and enterprise-level B2B organizations.

Deliver More Relevant Content Recommendations

Delivering content recommendations to users based on their demographics, behaviors, and interests is a practice that has been around for a while now, but traditionally, these content recommendations haven’t always been relevant or intuitive, which can actually have the unintended consequence of decreasing the user experience.

With new personalization technologies, however, you can leverage pertinent data to serve up fresh content that closely matches user intent and guides them through a wholly unique customer journey. This will help increase the amount of pages a user views, as well as the time they spend on these pages, ultimately increasing the number of conversions on your site and the amount of ROI directly attributable to these visits.

The insights you gather will not only help you provide more targeted content recommendations on your website, but can also enable your team to focus their efforts where they matter most. As you begin to understand which content produces results, you can revisit your organization’s content strategy and create more pieces similar to those that are performing well.

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Act-On Blog

Your Restaurant Website Matters: Get it Right

June 29, 2019 NetSuite

Posted by Brady Thomason, NetSuite Solution Manager, Restaurant & Hospitality

There are few epic business fails that rival a bad restaurant website.

Let’s face it: Restaurants have a special relationship with their guests. Emotions run strong around food and the dining experience, and guests are typically hungry and preparing to go into hunting-and-gathering mode when they visit a restaurant website. In that state, an easy-to-navigate and fun-to-use site can be as enticing as the smell of meat on a barbecue.

Conversely, a poorly constructed site will send hungry potential guests running to competitor sites that have a more appetizing appearance, user-friendly design and easy-to-read menus.

Smart restaurateurs know that their websites are far different than retail sites. Whereas Amazon attempts to throw anything and everything it knows you’re interested in at you, a good restaurant site has simpler tasks: entice you to come in, if not tonight, then some time, or place an online order then and there. It uses color and design to evoke the feel of the physical space. It presents a menu that’s easy to find and navigate. It uses simple phrases to send a clear message about the food. It embeds a Google map and displays hours of operation and contact information clearly. And it uses appetizing videos and photos designed to make mouths water.

Tips From an Expert

But don’t trust us; instead, consider the advice of Cary Levine, former CEO of website designer MoPro, who offered up a set of restaurant website guidelines in a 2016 post for the National Restaurant Association. Three years later, Levine’s advice remains a great list of tips for restaurateurs, and here’s our spin on it…

Tip #1: Channel your digital feng shui

Think about your restaurant space and the aura you’re trying to create there, and duplicate that on your website. If your restaurant presents a minimal, romantic vibe, your website should reflect that — think an image of a candlelit tabletop and a bottle of good wine in mid-pour. Conversely, if you are creating a kitschy vibe with lots of retro-signage, wall-to-wall eye candy, and numerous condiment options on the table, then your site should mirror all of that visual energy — without sacrificing ease of use and clean design.

Tip #2: Use color effectively

Remember what we said above about emotions running high around food? Well, few things trigger emotions more powerfully than colors. As such, it’s critical that your site present a color palette that not only matches, but that also provides a natural bridge to the physical space, as well as the food that will be served.

Tip #3: Get the typography right

Font selection tells people so much about your business, and it’s really easy to tell them the wrong things. Some fonts come off as stuffy and pompous, others come off as playful and childlike. Unless you’re shooting for extremes, try to find a happy medium.

Tip #4: Choose words carefully

No one visits restaurant websites to read anything other than the menu. Yes, in the process of finding your menu, visitors will glance at a few phrases as they’re deciding whether to dine in your establishment. These phrases set a tone, so it’s crucial that they send a message that reflects the experience diners will have. Your task is to present a sort of mantra for your restaurant. Consider Poquitos, a Mexican restaurant in Seattle whose site was designed by MoPro. Visitors are immediately greeted by the phrase “Real Mexican food.” Twice.

Tip #5: Graphics matter

This is a no-brainer. You’re marketing your restaurant here. Presenting your food and space with sleek video and crisp photography sets a tone. You can’t present aromas on a website, but strong food imagery can suggest those aromas. Think of your graphics as a virtual step into your restaurant. The more enticing and mood-evoking they are, the more likely your visitors are to want to experience that first-hand.

Tip #6: Call to action

Yes, the ultimate goal is to attract diners to your restaurant. But your website can fuel your business in numerous ways. You can spur visitors to place online orders, make future reservations, sign up for email lists, join loyalty programs or interact with your social media accounts. (As an aside, do not give short shrift to your social media activity; it’s a beautiful way to keep your restaurant top-of-mind.) But you don’t want to bludgeon your visitors with buttons to click, so be mindful of how they fit into the site’s design. They should be thoughtfully placed and obvious, but not intrusive.

Tip #7: Flow matters

The last thing you want visitors to your site doing is looking for things. Any time they spend scrolling up and down and scanning for things they can’t find is time not spent being drawn into your restaurant. Make sure your site is easy to navigate, consistent in look and feel and takes the decision-making out of the visitor’s hands. You know the beauty of walking into a restaurant, being immediately greeted and seated and then being served seamlessly? You want your site to feel like that.

Closing Thoughts

There’s clearly more to a good restaurant website than these seven tips cover, and it’s also important to remember who you are. You know the personality of your restaurant, and the vibe you’re trying to create, so whatever checklist of must-haves and must-dos you refer to, don’t forget your brand identity.

The bottom line is this: The restaurant business is hard enough. Don’t let your website be a hindrance to what is already a huge challenge. Put as much energy into it as you do the restaurant itself, and you, your guests and your bottom line will all reap the benefits.

Posted on Thu, June 27, 2019
by NetSuite filed under

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Tips for Optimizing Your Website for A More Personalized Customer Journey [Infographic]

May 9, 2019 CRM News and Info

Although websites have been at the center of the customer journey for years, most businesses continue to struggle to leverage this essential tool to deliver a fully personalized customer experience. This presents a challenge for both customers and marketers alike, preventing each from accomplishing their goals and witnessing the type of results they strive to achieve.

For customers, lack of website personalization serves as another roadblock keeping them from finding a solution to their pain points (check out our infographic below for more details). When the content they need to make a decision is hidden and difficult to find, they have no other choice but to fend for themselves to try to find the answers they need –– which is the last thing they want to do when they’re already unsure of what they are searching for in the first place. To make matters worse, this sense of frustration often leads customers to choose the solution that’s readily available, even if it’s not necessarily the right option (or the best).

While practices such as segmentation open the door for marketers to deliver personalized content through tactics like email and landing pages, the complexity and static nature of a website makes it nearly impossible for marketers to utilize this tool in the same way. This obstacle prevents marketers from fully benefiting from one of their most powerful marketing tools and, as a result, prevents them from engaging, educating, and converting new customers.

However, this challenge usually doesn’t stem from marketers’ lack of awareness or desire to transform their websites into robust demand generation and selling tools. Instead, this problem is typically the result of limited knowledge and tools to accomplish this goal.

Thankfully, the right resources and strategy make it possible for marketers to transform their website to serve as a key component of a personalized marketing journey. So, if website personalization is a goal for your organization, keep reading to learn what key components you need to get you on the right path toward delivering a tailored experience that engages, nurtures, and converts prospective customers.

Source: 1, 2, 3, 4, 5

Get to Know Your Customers Through Data Collection

While customer personas can provide a great foundation for helping us understand our customers’ preferences, they only begin to offer us a glimpse into the ideal customer journey. In today’s world, tools such as Google Analytics provide a more in-depth view at the behavior of our customers, enabling us to track how they interact with our website and which elements of it capture their attention.

When it comes to website personalization, these insights are invaluable because they provide us a roadmap of how we can leverage this tool to attract, engage, and convert our audience. Further, the more you drill down and look at data such as age, location, occupation, the more you deepen your understanding of what truly speaks to each individual customer based on their overall characteristics.

Making data collection a priority will ensure you have the information you need to optimize your website to match the buyer journey your customers expect.

Deliver Targeted Content

Content is king, especially in the world of B2B marketing, which is why it’s an important piece of creating a unique and tailored website experience. Your website should serve as a tool to deliver content that addresses your customers’ greatest concerns and speaks to how you are the most equipped to solve them.

Knowing what type of content to deliver stems back to using data collection to get to know your customers. Analyzing your data for patterns in areas such as keyword searches and page views can give you a better idea of what content to feature on your website and where. Furthermore, this information can provide insight that will empower you to speak the same language as your consumers, so you can create content that accurately reflects their pain points and interests and motivates engagement.

Adopt an Omnichannel Approach

Even if your website is fully optimized to match the needs and interests of your consumer, you can’t expect every visitor to immediately convert. Instead, you have to look at your website as one of many connected pieces in the customer journey.

Your website is not only intended as a tool to help you deliver targeted content that nurtures your customers and informs them about what you do; it should also be designed to help you collect valuable insights that will inform other marketing efforts such as email, PPC and events. Therefore, it’s good practice to use customer behavior insights to inform the rest of your marketing strategy and ensure that your audience is receiving that same type of cohesive tailored customer experience wherever they go.

Use the Right Tools to Help You Optimize

Until now, most website personalization solutions available have been too expensive and complicated. The additional time, labor, and resources required in implementation and upkeep have made these offerings practically unattainable for most organizations.

Adaptive Web, Act-On’s latest adaptive marketing solution, eliminates these barriers so you can transform your website into one of your most powerful marketing and sales tools.

With Adaptive Web, marketer’s are able to drive behavior-triggered content recommendations to better engage each website visitor at every stage of the buying journey. Unlike other solutions currently available, Adaptive Web uses machine learning to automatically deliver targeted content, eliminating extra work on behalf of the marketer and providing you peace of mind that your audience is getting access to the tools and resources they need. Furthermore, this solution gives you access to key metrics so you can continue to optimize your website and refine your marketing strategy with every visit, click, and conversion!

Are you ready to make a website personalization a reality for your organization? Download Personalizing the User Experience: The Key to Better Customer Interaction and Engagement on Your Website (also linked below) to learn how Adaptive Web can help you transform your website into one of your most powerful marketing tools!

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Your Website Lacks Keywords and Language That Resonates With Your Audience

1) Measure the Speed of Your Website and Optimize Accordingly

2) Choosing the Right Website Personalization Vendor

1) How Does This Website Personalization Solution Fit in with Our Current MarTech Stack?

2) What Are the Capabilities of This Website Personalization Solution?

3) What Are the Limitations of This Website Personalization Solution?

4) What Are the Costs Involved in This Website Personalization Solution?

5) What Is the Time to Value with This Website Personalization Solution?

What Are the Benefits of Website Personalization?

Deliver More Relevant Content Recommendations

Get to Know Your Customers Through Data Collection

Deliver Targeted Content

Adopt an Omnichannel Approach

Use the Right Tools to Help You Optimize

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